What are the responsibilities and job description for the Public Relations Coordinator position at Marketing Consultancy Lab?
Job Title: Public Relations Coordinator
Job Description:
We are seeking an enthusiastic and dedicated Public Relations Coordinator to join our dynamic team. In this role, you will be responsible for supporting our public relations efforts to enhance the company’s reputation and visibility in the industry. The ideal candidate will possess a strong understanding of media relations, communication strategies, and the public relations landscape
Responsibilities:
- Assist in developing and implementing PR strategies that align with business goals.
- Draft and distribute press releases, media kits, and other promotional materials.
- Coordinate press events, media interviews, and public appearances for company spokespersons.
- Monitor media coverage and analyze the effectiveness of PR campaigns.
- Build and maintain relationships with media representatives and journalists.
- Manage the company’s social media presence and engage with followers.
Requirements:
- Bachelor's degree in Public Relations, Communications, Marketing, or related field.
- 2 years of experience in public relations or communications roles.
- Strong writing and editing skills with attention to detail.
- Proficient in using social media platforms and analytics tools.
- Excellent verbal communication and interpersonal skills.
- Ability to work independently and collaboratively in a team environment.
