Content Creator

Location: On-site at job sites and company events (as needed)

Industry: Construction

We are seeking a Content Creator Specialist to support our brand and storytelling efforts on an part-time basis. This role is ideal for a creative professional who is humble, hungry, and smart—someone who takes pride in capturing authentic moments, works well with all levels of an organization, and understands how to turn real-world work into compelling visual content.

This position will focus on capturing photo and video content at active job sites, company events, and during internal communications, including following our CEO while he engages with employees in workshops and meetings. Content will be used across our social media platforms and marketing channels.

Business outcomes:

1.      Publish 1 long-form YouTube video/month

2.      Repurpose into 5-10 shorts/month across YouTube Shorts, IG Reels, TikTok, LinkedIn

3.      Increase channel views 50% in 90 days

4.      Grow email list 100/month via content CTAs

5.      Success condition: Founder spends 30 minutes on content and shows up as the talent.

 Role scope (typical “Content Manager” stack):

1.      Plan content calendar, research hooks, write outlines

2.      Film & direct (or coordinate with shooter), capture B‑roll

3.      Edit long-form shorts, design thumbnails, write titles/descriptions

4.      Post natively (they post for you)

5.      CTAs on all content with UTM tracking links

6.      Own basic analytics and weekly reporting

7.      Manage contractors as you scale (thumbnail artist, captioner) as needed

8.      Capture founder frameworks, quotes, metaphors into reusable assets

1.      Capture high-quality video and photography at construction job sites, company events, and internal meetings

2.      Operate drones to safely and professionally capture aerial footage

3.      Film and photograph leadership communications, including shadowing the CEO during employee interactions

4.      Edit videos and images for use on social media platforms

5.      Create short-form and long-form content that aligns with our brand voice and company values

6.      Collaborate with marketing and leadership teams to plan shoots and content needs

7.      Maintain and manage video, photo, and drone equipment

8.      Ensure all content is captured safely and in compliance with job-site safety standards

1.      Humble: Comfortable working behind the scenes and capturing others in their best light

2.      Hungry: Self-motivated, proactive, and eager to grow skills and take initiative

3.      Smart: Understands storytelling, branding, and how content performs on social media

4.      Embodies a BUILDER Mindset: Takes ownership and accountability, creates value from the ground up, focuses on long term impact instead of short-term wins

1.      Experience in videography, photography, and basic video editing

2.      Proficiency with editing

3.      Experience flying drones and capturing aerial footage

4.      Ability to work in active construction environments and follow safety protocols

5.      Strong eye for detail, composition, and authentic storytelling

6.      Flexible availability and ability to work on short notice as needed

1.      Flexible, as-needed schedule

2.      Opportunity to work closely with executive leadership

3.      Exposure to diverse projects across job sites, events, and company initiatives

4.      Reliable personal transportation to travel to job sites and company events

5.      Ability to safely walk, stand, and move through active construction sites while adhering to all safety protocols

6.      Willingness and ability to travel as needed within a 60-mile radius

7.      Ability to climb, bend, kneel, and walk for extended periods to capture required photo and video content

8.      Ability to lift and carry camera, drone, and related equipment as needed

9.      Must wear appropriate construction-site attire, including proper footwear and required personal protective equipment (PPE)