What are the responsibilities and job description for the Regional Key Account Manager, On-Premise - GA/NC position at Mark Anthony Group?
Mark Anthony Group is an entrepreneurial drinks company, built from the ground up by thinking differently, innovating and doing the unexpected. Our company is rooted in family values, a bold vision and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one-person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike’s Hard Lemonade, and Cayman Jack.
The role is responsible for managing all aspects of MABI brands in the assigned regional on-premise account, as well as oversee and implement distributor planning, programming, and account execution. Ultimately responsible for delivering the annual sales plan in the given accounts and acting as the conduit for all key account functions relating to the Company business.
Accountabilities:
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:
Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.
Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.
Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.
Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.
The role is responsible for managing all aspects of MABI brands in the assigned regional on-premise account, as well as oversee and implement distributor planning, programming, and account execution. Ultimately responsible for delivering the annual sales plan in the given accounts and acting as the conduit for all key account functions relating to the Company business.
Accountabilities:
- Execute on all aspects of regional on-premise key accounts sales plan and strategy. Present brand plans, pricing and promotion, and programming according to parameters of business plan.
- Develop and maintain a business partnership with exec management, buyers and marketing agencies for assigned accounts & wholesaler network.
- Be the expert on assigned on-premise key accounts and geographic area assigned, uncovering new potential opportunities and trends to grow vertically and horizontally.
- Growth is 40%: ABP volume ex-innovation, ABP volume innovation and deliver investment plan
- Execution is 40%: Deliver ABP PODs ex-innovation and Deliver ABP PODs innovation
- Share is 20%: Grow WC share of Seltzer, Grow Mike’s share of FMB, Grow Cayman share of FMB, and Grow MABI share of Flavor
- Sales Targets and on-premise accounts
- Sales Strategy Execution within their accounts
- Sales Strategies: They play a key role in developing and implementing sales strategies tailored to chains
- Growth Strategy and Insights Division
- MABI/MACS Field Sales Team
- Regional Pricing & Marketing
- ABP Planning and Incentive Programming
- External Suppliers & Distributors
- 5 years of Sales Experience, preferably in on-premise channel
- Experience calling on National on-premise chain accounts as a supplier or wholesaler manager
- Proficient in customizing presentations, utilizing industry tools, and building category insights to appeal to customer needs to gain activation
Compensation offered to prospective Team Members has taken internal equity into consideration and can vary depending on a positions’ location. The final agreed upon wage may vary based on the job-related knowledge, skills, and experience of the individual.
- Competitive annual salary
- Bonus plan designed to recognize company performance and individual contributions
- Comprehensive health and welfare benefits
- Company matching 401(k) contributions
- Paid time off including annual leave, paid sick time and holidays
- Extensive opportunities for training, development, and career growth
Our Purpose is not just a statement; it is a call to action that binds us together and ignites our passion for making a difference. It is the driving force behind why we do what we do every single day, connecting our global organization across all business units, roles, and locations. We are:
Best in Our Craft
We set the standard with a pursuit of excellence that can be found in everything from our products and processes to our plants and people.
Ambitiously Curious
We stay curious, dreaming big and navigating the unknown with an enduring belief in better.
Made With Humility
We bring humility, authenticity, fun, and support to every collaboration and celebrate wins as a team.
Daringly Disruptive
We disrupt the status quo, moving fast to seize opportunities and acting scrappy to stay ahead of industry giants.