Event Marketing Specialist

Who We Are:

Marcal stands as a prominent industry leader in crafting high-quality towels, bath tissue, and hand care products tailored for the Away-from-Home market. With a legacy spanning over 80 years, our unwavering dedication to environmental stewardship shines through as we proudly continue to produce items using recycled paper. This enduring commitment positions us as a distinguished trailblazer in the field, known for our resolute focus on sustainability.

Job Summary:

We are seeking a proactive, detail-oriented Marketing Operations and Events Specialist to support our marketing team in executing marketing initiatives and coordinating events. This role involves a blend of operational tasks and hands-on event management, aimed at enhancing brand awareness and ensuring seamless execution of marketing strategies.

Essential Duties and Responsibilities:

Marketing Operations:

· Maintain and assist in the development and execution of marketing campaigns, ensuring alignment with business objectives. Coordinate intake and routing of marketing requests, ensuring requests contain required information, assets, approvals, and supporting documentation before project initiation.

· Monitor project progress and follow up with internal stakeholders to support the timely completion of deliverables.

· Review marketing materials and assets for accuracy, completeness, formatting, and brand consistency before final approval.

· Collaborate with the marketing team to streamline processes and improve operational efficiency.

Event Coordination:

· Coordinate logistics for trade shows, conferences, customer events, sales meetings, and internal business meetings, including venue selection, catering, and technology requirements.

· Support event registration, travel coordination, hotel accommodations, shipping logistics, vendor communication, and event timelines.

· Maintain event schedules, checklists, timelines, and related documentation.

· Track event-related expenses and assist with reconciliation and budget reporting activities.

Qualifications:

· Bachelor’s degree in marketing, communications, or a related field (or equivalent experience).

· • 1-3 years of experience in marketing operations, event planning, or related roles.

· • Proficient with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).

· • Excellent organizational and multitasking skills, with a keen eye for detail.

· • Strong written and verbal communication skills.

· • Ability to work both independently and collaboratively in a fast-paced environment.

· • Familiarity with social media platforms and digital marketing strategies is a plus..

Physical and Work Environment Requirements:

· Primarily office-based work environment with prolonged periods of computer use.

· Occasional travel may be required to support events, trade shows, or company meetings.

· Ability to lift and move marketing materials or event supplies as needed within reasonable accommodation guidelines.

Preferred Skills:

· Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) for creating marketing materials.

· Knowledge of SEO best practices and content marketing strategies.

What We Offer:

· Opportunities for professional development and training.

· A collaborative and inclusive work environment.

MARCAL IS AN EQUAL OPPORTUNITY EMPLOYER

Compliance w/All EEO Laws, Regulations & Prescribed Federal Guidelines. Marcal is an equal opportunity employer with respect to recruiting, advertising, promotions, transfers, discipline, discharge, and all terms and conditions of employment. This means our Company considers applicants for all positions without regard to race, color, creed, religion, sex, age, national origin, marital status, immutable birth characteristics, political affiliation, status about public assistance, disability, sexual orientation, citizenship status, or veteran status, except as may be required by applicable law. All applicants will be considered solely based on their qualifications.