What are the responsibilities and job description for the Growth Marketing Manager, Emerging Media position at manychat?
WHO WE ARE 🌍
We help creators get more out of every conversation with Instagram-focused automations and support for other channels like Messenger, WhatsApp, and TikTok. The result? Better engagement, more sales, and real, sustainable growth.
With a diverse team of 350 people spread across three continents, we’re building the leading Chat Marketing platform that is used — and loved — by more than 1.5 million customers worldwide.
WHO WE'RE LOOKING FOR 🌟
We’re looking for a Growth Marketing Manager, Emerging Media - a curious, entrepreneurial marketer who thrives on testing what’s next.
You’ll lead Manychat’s expansion into new and underutilized paid channels, driving both performance and brand growth outside the walled gardens of Google and Meta.
From podcasts and creator communities to programmatic TV, sponsorships, and performance radio, you’ll identify, test, and scale new growth opportunities that connect Manychat with new audiences.
If you’re inherently social, understand the creator economy, and love turning bold ideas into measurable results, this is your playground.
YOUR FUTURE TEAMMATES đź‘‹
We're the voice of Manychat. A voice that's loud, creative, opinionated, and weird in the best possible way. We combine passion, data, and storytelling to cut through the noise and fuel mad growth.
WHY YOU’LL LIKE IT HERE 🤩
Your work won't sit in a folder. It'll be out in the world — driving growth, sparking conversations, inspiring creators, and entertaining them. We're always down to test out new ideas and share learnings, so if you have something up your sleeve, say it! We want to hear it and make it happen together.
WHAT YOU'LL DO 🚀
- Own the exploration and growth of emerging paid channels - podcasts, creator partnerships, newsletters, programmatic TV/radio, OOH, sponsorships, and more.
- Develop the testing roadmap, prioritizing experiments that balance short-term acquisition potential with long-term brand lift.
- Lead negotiations and partnerships with new media vendors, creators, and platforms.
- Collaborate with creative, brand, and performance marketing teams to ensure messaging and creative are adapted effectively across new placements and audiences.
- Establish reporting frameworks to measure impact and ROI, integrating learnings into Manychat’s broader performance playbook.
- Stay ahead of cultural trends - identifying the next opportunities in creator communities, emerging apps, and attention platforms.
- Build repeatable processes for piloting, evaluating, and scaling successful new channels.
TO SHINE IN THIS ROLE đź’Ą
You'll Need:
- 5–7 years in paid media, growth, or partnerships, with experience in emerging channels or creator-driven marketing.
- Deep familiarity with the creator economy - how creators monetize, collaborate, and influence purchase behavior.
- Proven track record of testing and scaling unconventional channels (podcasts, newsletters, sponsorships, influencer/affiliate programs, or OOH).
- Strong analytical skills and ability to translate data into actionable insights.
- Excellent relationship builder - comfortable negotiating with partners and representing the brand externally.
- A creative, curious mindset and a bias toward experimentation and speed.
- Bonus: Experience with programmatic TV/radio, affiliate marketing, or influencer marketing platforms (e.g., Impact, Aspire, GRIN).
WHAT WE OFFER 🤗
We care deeply about your growth, well-being, and comfort:
- 📚 Annual professional development reimbursement for conference tickets, online courses, and other relevant resources to help you grow.
- 💙 Comprehensive medical, dental, and vision coverage for you and your dependents.
- 🪴 Hybrid work and generous leave options to prioritize your work-life balance.
- 🍽️ In-office perks, including free meals and snacks.
- 🤝 Company-funded sport activities, annual offsites and team-building events.
Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.
This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.
With my application, I accept the Manychat Privacy Policy.
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