Channel Marketing Manager - La Mirada, CA

Power Up Your Career with Makita USA!!!

At Makita USA, we believe our employees are the driving force behind our success. That’s why we offer a competitive and comprehensive benefits package to support your health, financial well-being, and professional growth. When you join Makita, you become part of a dynamic, innovative, and team-oriented culture that values hard work and dedication.

Makita is a worldwide leader in the professional power tool industry. Over the past 100 years, we have built a reputation for using the finest raw materials, the most advanced manufacturing equipment, and the most rigorous quality testing in the industry. Headquartered in La Mirada, CA, Makita U.S.A., with offices in Reno, NV, Wilmer, TX, and Flowery Branch, GA, has brought Makita's best-in-class engineering advantage to professional power tool users in America since 1970.

Job Summary:

This position is responsible for driving strategic growth in the assigned channels through marketing programs, promotional development and      execution. This includes assisting in developing and executing marketing plans, implementing promotional plans and supporting new product launches with sales and other marketing disciplines.

This Channel Marketing Manager role is responsible for devising, launching and maintaining all Makita products and marketing programs and promotions for customers to grow Makita’s product sales within the US. Other responsibilities include responsibilities for creating and developing marketing resources (product displays, digital applications, etc.) to channel customers and sales representatives. This also includes managing tactical execution elements associated with channel management, including communications, marketing program support and budget/expense management.

Essential Job Duties:

• Create and execute channel field distribution, influence sales programs and promotions based on data-driven channel analysis, while maintaining an intense customer focus, integrating with Brand and Product plans, Business and Sales Objectives on-time and within budget.
• Own execution of new programs, promotions & product introduction efforts, including coordination with sales, finance, legal, product and brand, in program development, communication strategy, sales tool development (i.e., communications, literature, merchandising, etc.), training tools and execution.
• Direct customer interface supporting field sales teams with emphasis on supporting business goals while establishing strong connections to business strategy and brand positioning.
•  Implement customer and internal sales team initiatives to drive and leverage growth in new and existing channels; providing cost-effective and demanding marketing program plans that achieve business goals related to Product Launches.
• Make strategic recommendations and drive business case development for growth with channel partners.
• Report and analysis key channel metrics and progress against channel goals.
• Assist assigned channel/accounts with customized programing maximizing opportunities.
• Drive execution and administration for online Marketing Resource Center into dealer channels.
• Work closely with Product Management & Brand Marketing Managers to support ongoing priorities, including internal communication process, product presentations, trade shows, research and competitive intelligence.
• Manage and oversee marketing budget.
• Develop and maintain strong relationships with key business stakeholders.
• Be results and team oriented and foster that culture with others.
• Understand distribution channels and target audience(s) key needs / desires and purchase behavior.

Other Duties:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Skills and Experience:

• Demonstrate strong project management
• Strong customer focus
• Strong attention to detail
• Ability to multi-task in a fast-paced environment
• Have strong PowerPoint and Excel skills
• High energy and enthusiasm
• Excellent communication skills - written, verbal and presentation, fluency in written and conversational English
• Superior interpersonal skills and influencing skills at all levels in the organization
• Ability to build relationships and work effectively at all levels of the organization
• Strong willingness to learn and apply learnings
• Able to effectively present information and respond to questions from groups of management and outside vendors
• Ability to manage multiple aspects and interactions of business processes
• Must have substantial reasoning, problem solving abilities and project management skills, extensive planning and scheduling skills, able to define problems, collect data, establish facts, and draw valid conclusions best suited for the company.
• Exceptional skills in PowerPoint, Excel and Word

Education, Skills and/or Experience Required:

• Bachelor’s degree in marketing, Business, Communications or related subjects
• 5 years channel marketing or similar industry experience
• Knowledge of Industrial / commercial hardware industry is a plus

Physical Demands:

• May be subjected to working extended and/or irregular hours
• Up to 20% travel which includes on the weekends: ability to go on jobsites
• This position is required to sit for intermittent periods of time with occasionally being required to stand, walk, bend, stoop, and reach
• May occasionally be required to lift, push, or pull boxes up to 75 lbs.
• Able to work in an environment that may be subjected to occasional loud noises and/or hazardous conditions

Our Benefits Include:

🔹 Health & Wellness

• Medical, Dental, and Vision insurance options after 30 days of employment
• Flexible spending accounts (FSA) & Health Savings Accounts (HSA)
• Employee assistance program (EAP) for mental health and well-being
• Paid subscription to Headspace and 5 other members of your choice

💰 Financial Security

• Competitive pay & performance-based incentives
• 401(k) retirement plan with company match
• Basic Term Life insurance is 100% company paid
• Long-term Disability Coverage 100% company paid
• Disability Coverage
• Voluntary Coverage: Critical illness, accidental, hospital indemnity, whole life, and supplemental life plans.

⏳Work-Life Balance

• Paid time off (vacation, sick leave, and 13 paid holidays)
• Employee discounts on Makita tools and accessories - because we know you love quality tools!

🚀Career Growth & Development

• Tuition reimbursement
• Internal promotion opportunities
• Collaborative, innovative work environment

Join Makita USA and power up your career with a company that values innovation, teamwork, and excellence!

📢 Explore Opportunities & Apply Today!

Disclaimer: 

This description is based on management's assessment of the requirements and functions of the job as of the date this description was prepared. It is a general guideline for managers and employees, but it does not intended to be an exhaustive list of all of the elements of the job. Management reserves the right to modify the description at any time or to vary the duties and responsibilities of the job on a temporary or indefinite basis to meet production, scheduling, or staffing needs.

Equal Opportunity Statement:

The Company is an equal opportunity employer and makes employment decisions based on merit. Company policy prohibits discrimination based on race, color, creed, sex, religion, marital status, age, gender, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, veteran status, military service, pregnancy, childbirth or related medical condition, genetic information, medical (including genetic characteristics or cancer diagnosis), actual or perceived sexual orientation, or any consideration protected by federal, state or local laws. All such discrimination is prohibited. Additionally, the Company will provide registered domestic partners with all rights and benefits as required by Law. The Genetic Information Nondiscrimination Act of 2008 (GINA) prohibits employers from requesting or requiring genetic information of an individual or a family member of the individual. The Company is committed to complying with all applicable laws and providing equal employment opportunities

Salary : $110,000 - $135,000