What are the responsibilities and job description for the Account Manager, Inside Sales position at Macmillan Learning?
Macmillan Learning
Macmillan Learning is a part of the family-owned Holtzbrinck group of companies and is one of the leading educational technology companies. Through deep partnership with the world's best researchers, educators, administrators, and developers, we facilitate teaching and learning opportunities that spark student engagement and improve outcomes. We provide educators with tailored solutions designed to inspire student curiosity and measure progress. Macmillan Learning is comprised of renowned brands including Bedford/St. Martins, W.H. Freeman, Worth Publishers, Sapling Learning, SkyFactor, Late Nite Labs, EBI-MAPworks, i
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Major responsibilities include, but are not limited to:
- Actively and accurately manage company CRM tool (Salesforce). This includes, but is not limited to, all customer interactions, contacts, sales opportunities, and pipelines to be reflective of revenue expectations within a given territory.
- Regularly use internal data and analytics to identify at-risk customers and develop action plans geared towards driving usage and increasing renewal rates.
- Target upsell opportunities by converting print to digital and increasing sell-through at Inclusive Access enabled schools.
- Provide consistent, pro-active outreach to clients via phone, video, and email to ensure they are aware of the latest features, content, tips & tricks, etc. that will enhance their teaching experience and improve student outcomes.
- Plan, coordinate, and execute online presentations or schedule demos as needed to faculty and institutional contacts throughout the year.
- Assess and respond to individual instructor needs by listening, understanding, and overcoming obstacles to provide the best solutions to meet the customer's specific needs.