Demo

Sales - Rental Counter Sales Rep

MacAllister Machinery Co., Inc.
Richmond, IN Full Time
POSTED ON 6/14/2026
AVAILABLE BEFORE 7/11/2026
Description

Position Objective

Position duties include but are not limited to: coordinates the rental and inside counter sales of new and used equipment within the assigned branch to achieve profit goals.

Essential Position Duties

  • Develops high output rental and sales of machinery.
  • Develops marketing strategy to reach as wide a market as possible to expand MacAllister’s business.
  • Conveys the highest quality customer service to all buyers and clients.
  • Works with other sales coordinators, branch managers, dispatchers and shops to ensure the completeness of all paperwork and contractual agreements.
  • Is required to dispatch trucks in a safe and efficient manner to meet customer needs.
  • Maintains a safety conscious work environment both inside and outside of store.
  • Answers in-coming customer phone calls quickly and efficiently.
  • Assists with walk-in customers, outside sales force and other departments and works with dispatch to ensure rental orders are completed “on time”.
  • Writes return tickets and does billing, and files it in the proper place.
  • Assists with and ensures all equipment in the yard is neat in appearance and in proper order by classification.
  • Performs related duties as assigned by supervisor.
  • Assist outside sales with quoting and proper filing of all documentation.
  • Is responsible for opening and closing the store and the associated security.
  • Safety
  • Don’t violate any safety rule for policy
  • Assist as directed with the following:
  • Keep shop and equipment staging area clean and free of clutter
  • Maintain all hazardous material law II series procedures
  • Ensure that overhead cranes, floor jacks, compressor, welding carts, fire extinguishers, etc. are inspected and documented
  • Enforce all personal protective equipment rules and regulations
  • Ensure all safety rules and policies are enforced
  • Have a weekly tool box safety meeting and document it with a copy given to manager every Friday
  • Ensure that all ANSI and DOT inspections are completed with 0 days late

Position Requirements

  • Knowledge, skills and abilities typically acquired through a high school education with technical training.
  • Minimum of 5 years selling experience.
  • High school equivalency math skills required
  • Mechanical troubleshooting experience is very helpful
  • Familiarity with surrounding areas would be helpful as well as the ability to read and understand maps of the city and surrounding areas
  • Excellent interpersonal and customer service skills
  • Excellent communication skills, including verbal, written, non-verbal, listening and presentation skills
  • Excellent analytical skills such as problem solving and the ability to interpret policies, procedures and guidelines
  • A complete knowledge of the market and the product with the ability to discuss the technical aspects of machinery such as aerial lifts, welders, generators, light towers and heavy machinery
  • Strong leadership skills such as creative thinking, decision making and goal setting
  • Moderate computer skills, including experience using Microsoft Office software such as Word and Excel. Moderate experience using data base systems.
  • Must be able to lift 70 pounds on an as needed basis in order to assist customers with products
  • Must be able to operate all equipment safely

Difficulty of Work and Responsibility

Incumbent performs duties broad in scope and must interpret and apply policies, procedures, guidelines and laws that are generally easy to follow, including CAT guidelines and company policies and procedures. Incumbent performs duties such as pricing strategies and product specifications that are more difficult to obtain, as well as to interpret and apply. Incumbent writes job orders for equipment that will be rented out to customers, which are generally easy to complete. Incumbent completes full contractual agreements for equipment rented out which is a fairly complex and detail oriented task and does require proper training. An error in judgment or procedure such as not completing a contractual agreement or a job order could impact revenues, expenses, operating profits, legal compliance, customer relations and company reputation.

Cultural Competencies: Skilled Level

Technical Competencies

  • Solid understanding of the products and their application
  • Ability to discuss the technical aspects of the equipment with customers and other employees
  • Solid understanding of rental business practices and processes and utilizes them in daily work with minimal errors
  • Ability to operate a computer and necessary programs such as Microsoft Office products and database systems
  • Understands machine weights and measurements to efficiently utilize the full capacity of the trucks and trailers for delivery
  • Knowledgeable of local delivery area, local market and local businesses

The duties and responsibilities described here are not a comprehensive list, and the scope of the job may change as necessitated by business demands.

All MacAllister Machinery companies are an Equal Employment Opportunity Employer, including Disabled and Veteran applicants.

Salary.com Estimation for Sales - Rental Counter Sales Rep in Richmond, IN
$29,501 to $36,872
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Sales - Rental Counter Sales Rep?

Sign up to receive alerts about other jobs on the Sales - Rental Counter Sales Rep career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$28,347 - $36,593
Income Estimation: 
$33,014 - $42,693
Income Estimation: 
$69,294 - $90,454
Income Estimation: 
$84,489 - $116,961
Income Estimation: 
$88,480 - $114,350
Income Estimation: 
$95,613 - $132,947

Sign up to receive alerts about other jobs with skills like those required for the Sales - Rental Counter Sales Rep.

Click the checkbox next to the jobs that you are interested in.

  • Customer Acquisition Skill

    • Income Estimation: $71,829 - $108,969
    • Income Estimation: $68,182 - $133,659
  • Customer Service Skill

    • Income Estimation: $52,285 - $191,119
    • Income Estimation: $54,754 - $117,605
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at MacAllister Machinery Co., Inc.

  • MacAllister Machinery Co., Inc. Indianapolis, IN
  • Description Position Summary Position duties include but are not limited to: coordinating the inside counter sales and rental of new and used equipment wit... more
  • 1 Day Ago

  • MacAllister Machinery Co., Inc. Fort Wayne, IN
  • Description Join Our Team at MacAllister Machinery! At MacAllister Machinery, we provide top-quality service and repair for equipment. We are currently see... more
  • 1 Day Ago

  • MacAllister Machinery Co., Inc. Fort Wayne, IN
  • Description Position Summary Position is responsible for a variety of tasks ranging from site maintenance to basic mechanical duties on machines. This incl... more
  • 1 Day Ago

  • MacAllister Machinery Co., Inc. Kalkaska, MI
  • Description 3rd Shift M- F Start Time: 5PM Objective MacAllister CAT's Shuttle Drivers perform the important task of transporting parts across a designated... more
  • 1 Day Ago


Not the job you're looking for? Here are some other Sales - Rental Counter Sales Rep jobs in the Richmond, IN area that may be a better fit.

  • Cellular Sales Wilmington, OH
  • Cellular Sales Cellular Sales is Growing! Average and High-End Sales Consultants earn $60,000 – $101,000 / year Are you determined to grow your job into a ... more
  • 4 Days Ago

  • Sales and Marketing Beavercreek, OH
  • This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future. Earn $18/hour base pay,... more
  • 1 Month Ago

AI Assistant is available now!

Feel free to start your new journey!