What are the responsibilities and job description for the Amazon Advertising Manager – Apparel (In-House, Full Time) position at Lucky 21?
Lead the strategy and execution of Amazon advertising for national apparel brands — guiding a high-performing team, driving growth, and shaping how millions see what we sell.
About Lucky 21
Lucky 21 is a fast-growing eCommerce agency representing top national apparel brands on Amazon. We blend data-driven strategy, creative merchandising, and marketplace expertise to deliver sustainable, profitable growth.
We’re looking for an Amazon Advertising Manager — a charismatic, analytical, and decisive operator to head our Amazon advertising department. This is a full-time, in-house role (not remote or agency-based), collaborating daily with our buyers and leading a remote team of six advertising specialists.
The Role
You’ll manage advertising campaigns for multiple apparel brands on Amazon while leading and motivating your team to hit performance goals. You’ll set priorities, review data, hold the team accountable, and work closely with buyers to align campaigns with product and seasonal objectives.
While your primary focus is Amazon, you’ll also have visibility into Walmart advertising performance to ensure overall alignment across platforms.
Key Responsibilities
- Lead, motivate, and mentor a team of six remote ad specialists.
- Run daily/weekly check-ins to review metrics and set goals.
- Partner with buyers to understand merchandising and advertising needs.
- Manage and optimize Amazon PPC campaigns; oversee Walmart metrics.
- Analyze data, identify trends, and make fast, informed adjustments.
- Report to senior management on performance and opportunities.
Qualifications
- 3 years of experience managing Amazon ads (multi-brand or apparel experience preferred).
- Strong command of Helium10; Feedvisor experience a plus.
- Proven success leading or mentoring a small ad team.
- Skilled communicator and team motivator with strong analytical judgment.
- A decisive operator who thrives in a fast-paced, results-driven setting.
- Must be able to work full-time on-site in Roselle, NJ (no remote options).
What Success Looks Like
- Your team hits goals consistently and stays aligned on priorities.
- Campaigns deliver profitable growth and high ROI.
- You elevate the team’s performance and communication daily.
Benefits
- Paid Time Off
- Medical Insurance
- 401k Employer Match
🎥 Optional Video Introduction (Highly Encouraged)
We’d love to get to know you beyond your résumé.
Record a short (60-second max) Loom or YouTube video introducing yourself and sharing what excites you about leading Amazon advertising teams in the apparel space.
Applicants who include a short video introduction will receive priority review.