What are the responsibilities and job description for the Associate Analyst-Digital Engagement - Launchpad position at Lowes?
Do your Best Work in Mooresville
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check-up – we invest in you so you can find your inspiration.
Your Impact
The Associate Analyst of Digital Engagement is responsible for participating in planning and execution processes for events and strategic enterprise priorities across the digital ecosystem. This role ensures campaign priorities and details are created and collected to share in partnership with cross-functional teams for execution. The Associate Analyst will track, analyze, and report on objectives and key results to ensure activities within the assigned area are meeting strategic and financial objectives. Based on results, this role will make recommendations for adjustments to online campaign and initiatives, including testing and optimization strategies.
Launchpad Program
The tech industry is constantly evolving, creating new opportunities and challenges for businesses globally. If you’re looking to break into Tech, we’ve developed a program where you will have the opportunity to engage with tech leaders, develop your skills, and learn more about our culture while advancing your career. In this program, you will gain hands-on experience in your targeted discipline and lay the groundwork for the future of tech. If you want to make a difference in your work and community, you’ll find a home here at Lowe’s.
You must be available to start on Monday, June 22nd, 2026.
This program offers experience to candidates who want to break into tech by following our program timeline below:
Orientation • 1 Week
• Learn Lowe’s policies, benefits, and business strategy
• Hands-on integration with Lowe’s culture
• Learn tech processes, systems, and operations
Bootcamp • 8 Weeks
• Fast-paced learning in targeted discipline
• Dedicated coaching with a structured curriculum
• Skills assessments
• Individual & Group Projects
Rotation 1 & 2 • 12 Months
• Rotations in different areas of Tech
• Hands-on experience & meaningful work
• Professional development
Final Placement
On completion of Launchpad, you are matched with a Tech team that best suits your interests to continue advancing your career and driving big changes with Lowe’s. You’ll gain valuable skills and a place to connect with tech leaders, all while finding full-time job placement in this expanding industry.
Innovate in Charlotte
This opportunity is based at our on-site Tech Hub in Charlotte, North Carolina. Lowe's Tech Hub is an ultramodern work environment, complete with cutting-edge technology, collaborative workspaces, an on-site barista and Zen Garden, and other perks to enhance your work experience.
What You Will Learn
Collaborate with cross-functional groups such as merchants, brand marketing, pricing & promotions, digital production, and digital commerce partners in the U.S. and India to ensure all teams have the required information for supporting digital campaigns/promotions for Lowes.com.
Support planning or execution of digital events, campaigns, and promotional work of small scope.
Track and document campaign and promotional timelines, action steps, and project status, and provide weekly updates to leadership.
Leverage campaign and promotional dashboards to communicate performance using tools like analytics platforms, customer feedback systems, session replay software, and business intelligence tools.
Identify opportunities for improvement in the campaign and promotional planning and execution processes.
Minimum Qualifications
High school or equivalent
Completion of coursework or program focused on business administration, marketing, finance, or related skills
Preferred Skills/Experience
Bachelor's Degree in business administration, marketing, finance, or related field
1-2 years of experience in business administration, marketing, finance, or retail
Benefits
10% Associate Discount
For information about our benefit programs and eligibility, please visit: https://talent.lowes.com/us/en/benefits.
About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal 2025 sales of more than $86 billion. Lowe’s employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Salary : $52,700 - $88,100