Creative Director

The LoopRoots Foundation is a nonprofit, tax-exempt organization dedicated to supporting justice-impacted families through transportation, therapy, and technology-driven programs. Our mission is to remove the physical, financial, and emotional barriers that prevent families from maintaining meaningful connections with incarcerated loved ones, accessing mental health care, or navigating reentry.Founded in 2025, the LoopRoots Foundation operates nationally, with an initial focus on underserved communities in Maryland, Arizona, Pennsylvania, New Mexico, California, and Virginia.

Our key initiatives include

• LoopConnect A ride credit sponsorship platform that provides free or subsidized rides to prison visitation facilities, allowing families to stay in contact during incarceration.
• LoopTalk A HIPAA-compliant virtual therapy program offering trauma-informed mental health care to justice-impacted individuals and caregivers, including children.
• LoopTroop Rideshare Partnership We collaborate with the LoopTroop Rideshare platform to ensure families have access to safe, reliable, and culturally competent transportation services.
  
  

The LoopRoots Foundation is committed to using community-based, technology-enabled tools to restore dignity, promote healing, and reduce generational harm. All of our programs are offered without discrimination to build a truly supportive ecosystem for families across the U.S.

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We’re seeking a visionary Creative Director to help shape the visual and narrative identity of Loop Roots Foundation. This role is perfect for a creative professional or seasoned designer who’s passionate about using storytelling, branding, and design to drive social change.

You’ll lead the creative direction for our digital presence (website, social media, and campaigns) and collaborate with our design volunteers to bring cohesive, emotionally resonant storytelling to life.

Key Responsibilities

• Develop and oversee the brand identity and creative vision for Loop Roots Foundation
• Collaborate with leadership to translate our mission and programs into compelling visual narratives
• Guide UI/UX designers, graphic designers, and content creators in maintaining brand consistency
• Lead the creative direction for digital campaigns, fundraising initiatives, and community engagement content
• Help refine the Foundation’s visual language in alignment with LoopTroop Inc. brand colors and tone (neon pink, neon orange, neon yellow, white)
• Approve final creative deliverables and ensure all designs align with the foundation’s values and accessibility standards
  
  

Qualifications

• Proven experience in creative direction, branding, graphic design, or visual storytelling
• Strong portfolio showcasing creative leadership and design work (nonprofit or social impact work a plus)
• Experience managing or mentoring creative teams
• Excellent communication, organization, and collaboration skills
• Familiarity with tools such as Figma, Adobe Creative Suite, or Canva
• Passion for social impact, reentry support, or community-focused initiatives