What are the responsibilities and job description for the Brand Content Director position at Lola Blankets?
About Lola Blankets:
Lola Blankets is a fast-growing comfort and lifestyle brand. We believe that the world can be a much cozier place–and we’re on a mission to make that happen! We are looking for creatives like you to help make this mission a reality. Thank you for your interest in this position!
Role Overview
The Content Director will serve as the bridge between our Cofounder & Creative Director and the broader creative team. This leader will manage day-to-day creative operations, ensuring projects are executed with excellence, aligned with brand vision, and delivered on time. They will oversee a team of designers, writers, videographers, and freelance creatives while maintaining a high bar for storytelling, aesthetics, and brand identity.
Key Responsibilities
Team Leadership
- Hire, manage, mentor, and inspire the creative team (graphic designers, copywriters, UGC managers, video editors, freelancers).
- Translate the Cofounder & Creative Director’s vision into actionable creative briefs, timelines, and deliverables.
- Foster a culture of collaboration, creativity, and accountability.
Creative Direction & Execution
- Oversee the production of all content across digital, paid, email, social, website, packaging, and brand campaigns.
- Ensure consistent brand storytelling and aesthetics across all channels.
- Maintain a feedback loop with the Cofounder & Creative Director to align execution with the overall creative vision.
Project Management
- Own creative calendars and workflows, balancing long-term brand projects with fast-moving campaign needs.
- Prioritize projects, manage deadlines, and allocate resources effectively.
- Partner cross-functionally with marketing, merchandising, and operations to ensure creative support of business goals.
Quality Control
- Maintain a high creative bar across all touchpoints.
- Review and approve work before presentation to the Cofounder & Creative Director.
- Protect and evolve Lola’s brand identity as the business scales.
Qualifications
- 7 years in content, creative, or brand leadership roles, ideally in a consumer brand or DTC environment.
- Proven track record managing and mentoring creative teams.
- Strong eye for design, storytelling, and cultural trends.
- Exceptional organizational and project management skills.
- Comfortable balancing creative vision with business needs and growth goals.
- Hands-on creative experience (copy, design, or video) a strong plus.
What We’re Looking For
The ideal candidate is both a creative thinker and a disciplined manager. You love leading teams, making ideas executable, and ensuring nothing falls through the cracks. You thrive in a fast-paced, entrepreneurial environment and are excited to help build a brand that’s on its way to becoming a household name.
Compensation and Perks:
- 10% annual bonus based on company and individual performance (bonus prorated to % of year employed with company)
- $2K signing bonus (assumed to cover any WFH tech needs/computer)
- 21 days paid vacation all federal holidays (except parts of Thanksgiving 🙂)
- Full health benefits
- 16 weeks of paid birth parent leave are available. 8 weeks of non-birth parent leave
- 55% off Lola Blankets for friends and family
- Opportunities for career growth and leadership roles within Lola Blankets
Salary : $105,000 - $120,000