Nursery Sales Manager

Position Overview

The Nursery Sales Manager is responsible for managing and driving plant sales across all markets throughout the United States and Canada. This role oversees both inside and outside sales representatives, creates sector-specific sales plans, and ensures successful promotion, balancing, and movement of plant inventory. The Sales Manager develops sales strategies, supports staff with product knowledge, and maintains strong relationships with customers, brokers, and internal departments.

Key Responsibilities

Sales Leadership & Strategy

·        Manage plant sales to all markets throughout the US and Canada.

·        Manage and support inside and outside sales representatives.

·        Create and provide detailed sales plans for each sector within the marketplace.

·        Promote and market plant material to existing and potential customers.

·        Manage and monitor all pre-order sales.

·        Balance inventory of products; monitor and promote surplus items.

·        Develop systems of accountability for sales departments and contact reporting.

·        Create and practice sales strategies to add, manage, and assign accounts.

·        Establish sales goals based on the landscape of market sectors in total dollars.

·        Assure and monitor sales goals, new accounts, account growth, and account changes.

·        Manage and maintain strong relationships with brokers.

·        Provide salespeople with information on best items to sell per sector and geographic region.

Reporting & Processes

·        Report sales daily, monthly, and annually per territory for inside and outside sales.

·        Develop and practice efficient processes and procedures for sales operations.

·        Keep records of quotes and bids for landscape projects; follow up with customer accounts.

·        Meet quoting and confirmation deadlines, including follow-ups.

·        Manage inspection of orders loaded and shipped, date and file per customer.

·        Conduct weekly or as-needed sales meetings with inside and outside representatives.

Training & Team Support

·        Train new sales staff.

·        Promote 'Why Buy from Loen Nursery' to customers and marketplaces.

Qualifications

·        Minimum 5 years’ experience in nursery product sales.

·        Minimum 3 years’ experience as a sales manager for a nursery or landscape retailer.

·        Excellent communication, leadership, and organizational skills.

·        Sales-minded, fast-paced, adaptable, and proactive.

·        Degree in Horticulture preferred.

·        A Plus: Spanish/English bilingual, strong plant knowledge, previous experience in the nursery trade.

Benefits & Salary

·        $80,000 – $120,000 per year, plus goal-based bonuses.

·        Medical and Dental Insurance.

·        Vacation pay.

·        Paid holidays.

·        Sick leave.

·        OR Saves Retirement Plan

To Apply

Please email a resume and cover letter to: hr@loennursery.com