SEO Strategist

Job Description

As a premier multi-media organization, LocalEdge has been leading the transition to web-based advertising for small to mid-size businesses across all industries. Today, through the continued development of proprietary technology and strong vendor relationships that include major search engines, social network sites, and other leading tech-focused companies, LocalEdge offers a full line of digital marketing products that help its customers reach and interact with today’s consumers.

The SEO Strategist will work with our existing Search Engine Optimization team to provide strategic SEO services for our clients. The SEO Strategist will be responsible for implementing emerging SEO trends and tactics.

This role will manage all aspects of day-to-day SEO strategy for clients.

Success metrics will be based on growth in overall qualified organic traffic for client sites and ranking of specific keyword phrases.

The ideal candidate should also be comfortable in a client-facing role with strong written and verbal communication skills. This individual will be required to present SEO audit findings and implementation plans to our clients via conference calls. Candidate must possess organizational and time management skills as they will be responsible for the management of advanced SEO campaigns.

ESSENTIAL FUNCTIONS:

• Creates and reviews reports with clients of their SEO campaigns.
• Performs client specific keyword research and competitive analysis.
• Performs technical SEO Audits of client websites.
• Identifies, recommends, and implements on-page website SEO optimization.
• Creates and presents written recommendations for SEO performance improvements.
• Regularly creates and edits website content for a wide range of industries.
• Performs day-to-day client relationship management, if needed.
• Contributes to the development of the team and other team members.
• Performs other related duties as assigned.
  
  
  

EDUCATION/EXPERIENCE:

Experience with Search Engine Optimization is preferred, but not required. Candidate must have strong verbal and written communication skills.

KNOWLEDGE/SKILLS:

The incumbent/candidate must have a detailed work ethic, be highly motivated, well organized and be able to communicate effectively with a diverse group of individual customers. Candidate must have solid time management and written/oral communication skills. Computer skills are required for this position. Knowledge and experience in SEO is preferred but not required. Organizational skills and ability to manage multiple simultaneous projects and resources are required.

In accordance with applicable law, Hearst is required to include a reasonable estimate of the compensation for this role if hired in New York State. The reasonable estimate range, if hired in New York State, is $38,500. A final decision on the successful candidate’s starting salary will be based on a number of permissible, non-discriminatory factors, including but not limited to skills and experience, training, certifications, and education.

Recognizing the diverse needs of our candidates, if you are interested in applying for employment and need assistance or an accommodation to use our website or regarding the application process, please contact us by email at hnpemployment@hearst.com. Please do not use this email address to inquire about the status of applications. We will only respond to inquiries concerning requests for reasonable accommodation through this email address.

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