What are the responsibilities and job description for the Leasing and Marketing Specialist position at LMS Investment Management?
Marketing Specialist | Leasing
Birmingham, AL
Are you naturally competitive? Do you thrive on turning conversations into commitments? Do you love the energy of closing a deal?
LMS Investment Management is seeking a high-energy, results-driven Leasing & Marketing Specialist for one of our great communities. This is not a passive “show apartments” role. This is a performance-based leasing position for someone who is motivated by occupancy goals, conversion ratios, and building momentum.
We are looking for someone who treats leasing like a sales business.... because it is.
What You’ll Do
Drive Occupancy & Revenue
Proactively convert leads into signed leases through relationship-based, consultative sales.
Follow up relentlessly and professionally — no lead left behind.
Own your traffic, conversion ratios, and closing numbers.
Deliver High-Impact Tours
Create urgency and excitement during tours.
Overcome objections confidently and ethically.
Ask for the lease.
Pipeline & Performance Management
Respond immediately to online, phone, and walk-in leads.
Track traffic, follow-up, and closing metrics in Yardi.
Maintain strong renewal relationships to minimize vacancy loss.
Market the Community
Conduct outreach marketing to local businesses and referral sources.
Support social media efforts to generate buzz and visibility.
Stay informed on market comps and pricing strategies.
Operational Excellence
Prepare and maintain accurate lease files.
- Walk vacant units daily to ensure show-ready presentation.
- Assist with inspections, resident concerns, and administrative duties as needed.
Who You Are
Competitive and internally motivated.
Comfortable asking for the sale.
Energized by meeting and exceeding goals.
Outgoing, confident, and naturally persuasive.
Organized and disciplined with follow-up.
Professional in both appearance and communication.
Experience & Qualifications
Prior multifamily leasing experience required.
Strong closing and follow-up skills.
Yardi Voyager experience preferred.
Proficient in Microsoft Office.
Ability to walk the property daily (including stairs) and lift up to 40 lbs.
Why LMS?
At LMS Investment Management, we believe strong communities are built by strong performers. We are actively raising expectations, strengthening culture, and building teams that take ownership and deliver results.
If you want to:
Be part of a high-accountability environment
Work where performance matters
Build a career in property management sales
Win in a competitive market
Then we want to meet you.
Apply if you’re ready to lease, close, and grow!
Salary : $18 - $19