Demo

Digital Demand Gen Manager

Lightspeed
San Francisco, CA Full Time
POSTED ON 6/16/2026 CLOSED ON 6/18/2026

What are the responsibilities and job description for the Digital Demand Gen Manager position at Lightspeed?

Every time you call a doctor's office, the system forgets you the moment you hang up. You wait on hold, explain everything from scratch, get bounced between lines, and hope someone follows up. Everyone has felt this, and no one should have to.

At Assort Health, we are building the fix: one continuous conversation for every patient, across every modality: call, text, and message. An agent that knows who you are, remembers how you like to be reached, notices when something in your care changes, and carries that from your first symptom to your full recovery.

Assort is the fastest-growing AI agents company in healthcare. Our omnichannel agents handle calls, texts, and chats from end to end, integrating with EHR and PMS systems and the real-world preferences of every provider so patients reach the care they need without the wait.

Since launching the first voice AI to answer a phone call for a patient in 2023, Assort has handled over 170M patient interactions across ~8,000 providers and cut average hold times from 11 minutes to 1, driving real ROI for the practices we serve. We have built the largest specialty healthcare voice dataset in the world, spanning 62K care protocols and 1.6M decision pathways.

We are growing fast. We went from 15 people in 2025 to 170 today and are doubling again this year. Revenue has grown 15x in the last 15 months.

Backed by Lightspeed and First Round, we have raised over $100M at a $700M valuation. We were named to the 2026 Enterprise Tech 30 (as the only healthcare AI company on the list) and the Forbes Cloud 100 alongside OpenAI, Anthropic, Stripe, and Ramp.

The problem is wide open, and we are the team to solve it. If you want to build the solution for how hundreds of millions of people access care, come do it with us.

About The Role:

We're looking for an AI-forward digital marketer to own and scale our inbound engine โ€” paid media, website conversion, and search visibility across both search engines and LLMs (SEO AEO). You'll turn channel spend into predictable pipeline, treating the website as a product and AI discoverability as the next frontier. A builder at heart, you're equally strategic and hands-on.

Location: San Francisco

What Youโ€™ll Do:

  • Own paid media as a pipeline channel (Google, LinkedIn, and emerging channels including other platform ads), managing budgets, agency partners, and efficiency against pipeline targets
  • Own website conversion: demo flows, landing pages, and CRO experiments, plus the page depth that unlocks paid scaling
  • Drive SEO and AEO: win where buyers search and where AI assistants answer; grow LLM referrals (ChatGPT, Google, Claude) into a first-class channel
  • Run a rapid experimentation engine across channels, creative, and messaging: kill losers fast, double down on winners
  • Use AI across the workflow (research, creative iteration, page builds, reporting automation) with strong QA and brand control
  • Define and report channel performance from spend to SQO; partner with RevOps on attribution and dashboards

What Weโ€™re Looking For:

  • 5 years in B2B digital marketing or demand gen, owning paid and web channels tied to pipeline, ideally in B2B SaaS
  • Proven record scaling paid search and paid social efficiently: you think in pipeline-per-dollar, not impressions
  • Hands-on with CRO and web analytics: landing page testing, conversion funnels, GA4/HubSpot
  • SEO fundamentals plus a sharp point of view on AEO and LLM discoverability
  • Demonstrated AI fluency: research, analysis, and content workflows with human QA; tools like Claude
  • Strong analytical mindset tied to pipeline and revenue, not vanity metrics.

Benefits & Perks For Assorties

  • ๐Ÿ’ธ Competitive Compensation โ€“ Including salary and employee stock options so you share in our success.
  • ๐Ÿ“š Lifelong Learning โ€“ Annual budget for professional development, plus training opportunities to help you grow.
  • ๐Ÿ’ป Office Setup Stipend โ€“ Weโ€™ll outfit your in-office workspace so comfy as it's productive.
  • ๐Ÿฉบ Top-Tier Health Coverage โ€“ Medical, dental, and vision insurance, because your health comes first.
  • ๐Ÿ– Unlimited PTO โ€“ We trust you to take the time you need to recharge and come back ready to crush it.
  • ๐Ÿฅ— Meals & Snacks โ€“ Lunch, dinner, and snack breaks that fuel great ideas.
  • ๐Ÿ’ช Fitness Stipend โ€“ Your wellness matters. We reimburse monthly membership costs to support your health.
  • ๐Ÿš† Commuter Benefits โ€“ We cover eligible transportation costs to make your trip to work easier.
  • ๐Ÿ‘ต 401(k) โ€“ Build your retirement savings.

How We Work & What We Value

Our team at Assort Health moves fast, stays focused, and is fueled by a desire to serve our customers and patients. Our company values guide how we workโ€”they are present in how we show up, make decisions and work together to move our mission forward. We bring a Day One Drive, relentlessly striving to improve, keep a 5-Star Focus, as our customers are our lifeblood, always Answer the Call, remembering that ownership and accountability are paramount, and show up with One Pulse, because we are one team, with one rhythm and one result. Our team is growing and we are looking for motivated, hardworking, and passionate talent. If you want to make healthcare accessible for everyone, weโ€™d love to hear from you!

Please note: the Assort Health Talent Team will only email you from an assorthealth.com email address.

Compensation Range: $185K - $210K

Every time you call a doctor's office, the system forgets you the moment you hang up. You wait on hold, explain everything from scratch, get bounced between lines, and hope someone follows up. Everyone has felt this, and no one should have to.

At Assort Health, we are building the fix: one continuous conversation for every patient, across every modality: call, text, and message. An agent that knows who you are, remembers how you like to be reached, notices when something in your care changes, and carries that from your first symptom to your full recovery.

Assort is the fastest-growing AI agents company in healthcare. Our omnichannel agents handle calls, texts, and chats from end to end, integrating with EHR and PMS systems and the real-world preferences of every provider so patients reach the care they need without the wait.

Since launching the first voice AI to answer a phone call for a patient in 2023, Assort has handled over 170M patient interactions across ~8,000 providers and cut average hold times from 11 minutes to 1, driving real ROI for the practices we serve. We have built the largest specialty healthcare voice dataset in the world, spanning 62K care protocols and 1.6M decision pathways.

We are growing fast. We went from 15 people in 2025 to 170 today and are doubling again this year. Revenue has grown 15x in the last 15 months.

Backed by Lightspeed and First Round, we have raised over $100M at a $700M valuation. We were named to the 2026 Enterprise Tech 30 (as the only healthcare AI company on the list) and the Forbes Cloud 100 alongside OpenAI, Anthropic, Stripe, and Ramp.

The problem is wide open, and we are the team to solve it. If you want to build the solution for how hundreds of millions of people access care, come do it with us.

What Youโ€™ll Do:

  • Own paid media as a pipeline channel (Google, LinkedIn, and emerging channels including other platform ads), managing budgets, agency partners, and efficiency against pipeline targets
  • Own website conversion: demo flows, landing pages, and CRO experiments, plus the page depth that unlocks paid scaling
  • Drive SEO and AEO: win where buyers search and where AI assistants answer; grow LLM referrals (ChatGPT, Google, Claude) into a first-class channel
  • Run a rapid experimentation engine across channels, creative, and messaging: kill losers fast, double down on winners
  • Use AI across the workflow (research, creative iteration, page builds, reporting automation) with strong QA and brand control
  • Define and report channel performance from spend to SQO; partner with RevOps on attribution and dashboards

What Weโ€™re Looking For:

  • 5 years in B2B digital marketing or demand gen, owning paid and web channels tied to pipeline, ideally in B2B SaaS
  • Proven record scaling paid search and paid social efficiently: you think in pipeline-per-dollar, not impressions
  • Hands-on with CRO and web analytics: landing page testing, conversion funnels, GA4/HubSpot
  • SEO fundamentals plus a sharp point of view on AEO and LLM discoverability
  • Demonstrated AI fluency: research, analysis, and content workflows with human QA; tools like Claude
  • Strong analytical mindset tied to pipeline and revenue, not vanity metrics.

Benefits & Perks For Assorties

  • ๐Ÿ’ธ Competitive Compensation โ€“ Including salary and employee stock options so you share in our success.
  • ๐Ÿ“š Lifelong Learning โ€“ Annual budget for professional development, plus training opportunities to help you grow.
  • ๐Ÿ’ป Office Setup Stipend โ€“ Weโ€™ll outfit your in-office workspace so comfy as it's productive.
  • ๐Ÿฉบ Top-Tier Health Coverage โ€“ Medical, dental, and vision insurance, because your health comes first.
  • ๐Ÿ– Unlimited PTO โ€“ We trust you to take the time you need to recharge and come back ready to crush it.
  • ๐Ÿฅ— Meals & Snacks โ€“ Lunch, dinner, and snack breaks that fuel great ideas.
  • ๐Ÿ’ช Fitness Stipend โ€“ Your wellness matters. We reimburse monthly membership costs to support your health.
  • ๐Ÿš† Commuter Benefits โ€“ We cover eligible transportation costs to make your trip to work easier.
  • ๐Ÿ‘ต 401(k) โ€“ Build your retirement savings.

How We Work & What We Value

Our team at Assort Health moves fast, stays focused, and is fueled by a desire to serve our customers and patients. Our company values guide how we workโ€”they are present in how we show up, make decisions and work together to move our mission forward. We bring a Day One Drive, relentlessly striving to improve, keep a 5-Star Focus, as our customers are our lifeblood, always Answer the Call, remembering that ownership and accountability are paramount, and show up with One Pulse, because we are one team, with one rhythm and one result. Our team is growing and we are looking for motivated, hardworking, and passionate talent. If you want to make healthcare accessible for everyone, weโ€™d love to hear from you!

Please note: the Assort Health Talent Team will only email you from an assorthealth.com email address.

Compensation Range: $185K - $210K

Salary : $185,000 - $210,000

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