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Director of Business Development

LEON CYCLE
York, NY Full Time
POSTED ON 6/15/2026
AVAILABLE BEFORE 7/14/2026

Leon Cycle is an e-bike business that was established in Germany in 2014 and has since developed business operations in over 10 countries across Europe, North America and APAC. Leon Cycle offers a range of e-bike models from mountain bikes, folding e-bikes, trekking e-bikes and step thru e-bikes. Our range of products are sold via both our own online website as well as E-Commerce platforms and via our dealers and our own retail stores worldwide.


With strong growth and expansions in place, we are now seeking sales professionals to join us as Director of Business Development for USA, Canada and UK. The role of our BD Director will include but not limited to:


  • Develop a network of bike dealers within his/her region for B2B sales achievements via business development activities (phone calls, dealer visits)
  • Maintain, nurture and service existing and new dealers for matters involving both pre-sales and after-sales.
  • Be responsible for full P&L of offline sales activities within their region and city.
  • Work closely with Shanghai Headquarter for executing offline retail marketing campaigns, attending to tradeshows and cycle fairs within the region.
  • Communicate with Barcelona Team on operational matters from logistics, warehouse, sales operations and sales forecasts.
  • Assist with online customer shipping needs from the local region.


The ideal candidate should exhibit:


  • 8-12 years of relevant dealer network business development and B2B sales experience in sporting goods, consumer goods or bikes/e-bikes industry, first preference will be given to applicants with e-bikes and electric mobility industry experience.
  • Strong self-discipline to work independently with a sheer focus on sales results.
  • Exceptional communication skills and interpersonal skills
  • Good knowledge of local retail operations
  • Experience in developing a dealer network.
  • Previous entrepreneurial experience highly regarded.

Salary.com Estimation for Director of Business Development in York, NY
$190,185 to $236,439
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