Specialist, Influencer, Creator & Entertainment Marketing

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Job Overview

The Specialist , Influencer, Creator & Entertainment Marketing will support influencer-first, creator-driven programs that support brand relevance, engagement, and cultural momentum. This role specializes and supports end-to-end influencer and creator partnerships and collaborates closely with brand, agencies, and cross-functional partners, to deliver relevant, impactful campaigns that align with business objectives and resonate with consumers.

Key Responsibilities

• Support day-to-day relationships with influencers and creators, assisting with discovery, onboarding, brief distribution, content coordination, approvals, and execution
• Research and help maintain a pipeline of brand-fit, brand-safe influencers and creators aligned to campaign objectives
• Assist with gathering rate information, organizing deliverables, and supporting negotiations for usage rights and partnership terms
• Help draft creative briefs and provide feedback to creators to ensure content aligns with brand guidelines and platform best practices
• Coordinate content reviews and revisions; support live monitoring to ensure accuracy, FTC compliance, and proper calls-to-action
• Track deliverables and maintain campaign trackers; assist with performance reporting, insights gathering, and KPI measurement
• Partner cross-functionally with brand, social, media, legal, finance, and agency teams to support contracts, compliance documentation, invoicing, and payment processing
• Support collaboration with PR and communications teams to align influencer content with broader brand messaging
• Assist with budget tracking and invoice management for influencer programs and agency scopes
• Monitor influencer, creator, entertainment, and social platform trends; proactively share relevant insights with the team
  
  

Total Rewards

• Salary Range: $55,700–82,000
• Actual placement within the compensation range may vary depending on experience, skills, and other factors
• Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
• Annual bonus based on performance and eligibility
  
  

Requirements

Bachelor’s degree in Communications, Marketing, Journalism, English, or related field (or equivalent experience)

• 1–2 years of relevant experience in influencer marketing, social media, digital marketing, communications, or related fields (internships included)
• Familiarity with key influencer and creator platforms and technologies (e.g., creator discovery tools, social analytics platforms, content management systems)
• Proficiency in reporting and analysis, with the ability to compile campaign results, track KPIs, and translate data into clear insights
• Strong organizational skills with the ability to manage multiple projects and timelines simultaneously
• Clear written and verbal communication skills
• Detail-oriented with a strong focus on accuracy and follow-through
• Collaborative mindset with the ability to work effectively across cross-functional teams
  
  

Company Overview

Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!

Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?

We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~29,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.

Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

A.I. Disclosure

KDP uses artificial intelligence to assist with initial resume screening and candidate matching. This technology helps us efficiently identify candidates whose qualifications align with our open roles. If you prefer not to have your application processed using artificial intelligence, you may opt out by emailing your resume and qualifications directly to kdpjobs@kdrp.com in lieu of clicking Apply. Please include the job title and location or Job ID # in the email subject line.

Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

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