What are the responsibilities and job description for the Director-Special Events and Marketing position at Lensa?
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Job Description
The Director for Special Events and Marketing will be responsible for the development, implementation, and evaluation of events that engage faculty, students, and community constituencies. Acting as lead strategist on all events and marketing initiatives in the Department of Medical Education. The Director will focus on project management, ensuring the successful delivery of marketing campaigns, digital content, and creative materials that support the department's goals; and lead the special events team on departmental, institutional and high profile events. The Director serves as the primary point-of-contact between the Department of Medical Education and the health system Departments of Marketing and Communications and Development/Special Events, ensuring collaboration and consistency across communications and marketing initiatives as well as fundraising and special events.
Qualifications
Responsibilities
Strength through Unity and Inclusion
The Mount Sinai Health System is committed to fostering an environment where everyone can contribute to excellence. We share a common dedication to delivering outstanding patient care. When you join us, you become part of Mount Sinai’s unparalleled legacy of achievement, education, and innovation as we work together to transform healthcare. We encourage all team members to actively participate in creating a culture that ensures fair access to opportunities, promotes inclusive practices, and supports the success of every individual.
At Mount Sinai, our leaders are committed to fostering a workplace where all employees feel valued, respected, and empowered to grow. We strive to create an environment where collaboration, fairness, and continuous learning drive positive change, improving the well-being of our staff, patients, and organization. Our leaders are expected to challenge outdated practices, promote a culture of respect, and work toward meaningful improvements that enhance patient care and workplace experiences. We are dedicated to building a supportive and welcoming environment where everyone has the opportunity to thrive and advance professionally. Explore this opportunity and be part of the next chapter in our history.
About The Mount Sinai Health System
Mount Sinai Health System is one of the largest academic medical systems in the New York metro area, with more than 48,000 employees working across eight hospitals, more than 400 outpatient practices, more than 300 labs, a school of nursing, and a leading school of medicine and graduate education. Mount Sinai advances health for all people, everywhere, by taking on the most complex health care challenges of our time — discovering and applying new scientific learning and knowledge; developing safer, more effective treatments; educating the next generation of medical leaders and innovators; and supporting local communities by delivering high-quality care to all who need it. Through the integration of its hospitals, labs, and schools, Mount Sinai offers comprehensive health care solutions from birth through geriatrics, leveraging innovative approaches such as artificial intelligence and informatics while keeping patients’ medical and emotional needs at the center of all treatment. The Health System includes more than 9,000 primary and specialty care physicians; 13 joint-venture outpatient surgery centers throughout the five boroughs of New York City, Westchester, Long Island, and Florida; and more than 30 affiliated community health centers. We are consistently ranked by U.S. News & World Report's Best Hospitals, receiving high "Honor Roll" status, and are highly ranked: No. 1 in Geriatrics, top 5 in Cardiology/Heart Surgery, and top 20 in Diabetes/Endocrinology, Gastroenterology/GI Surgery, Neurology/Neurosurgery, Orthopedics, Pulmonology/Lung Surgery, Rehabilitation, and Urology. New York Eye and Ear Infirmary of Mount Sinai is ranked No. 12 in Ophthalmology. U.S. News & World Report’s “Best Children’s Hospitals” ranks Mount Sinai Kravis Children's Hospital among the country’s best in several pediatric specialties. The Icahn School of Medicine at Mount Sinai is ranked No. 11 nationwide in National Institutes of Health funding and in the 99th percentile in research dollars per investigator according to the Association of American Medical Colleges. Newsweek’s “The World’s Best Smart Hospitals” ranks The Mount Sinai Hospital as No. 1 in New York and in the top five globally, and Mount Sinai Morningside in the top 20 globally.
Equal Opportunity Employer
The Mount Sinai Health System is an equal opportunity employer, complying with all applicable federal civil rights laws. We do not discriminate, exclude, or treat individuals differently based on race, color, national origin, age, religion, disability, sex, sexual orientation, gender, veteran status, or any other characteristic protected by law. We are deeply committed to fostering an environment where all faculty, staff, students, trainees, patients, visitors, and the communities we serve feel respected and supported. Our goal is to create a healthcare and learning institution that actively works to remove barriers, address challenges, and promote fairness in all aspects of our organization.
Compensation Statement
Mount Sinai Health System (MSHS) provides a salary range to comply with the New York City Law on Salary Transparency in Job Advertisements. The salary range for the role is $86772 - $150000 Annually. Actual salaries depend on a variety of factors, including experience, education, and hospital need. The salary range or contractual rate listed does not include bonuses/incentive, differential pay or other forms of compensation or benefits.
If you have questions about this posting, please contact support@lensa.com
Job Description
The Director for Special Events and Marketing will be responsible for the development, implementation, and evaluation of events that engage faculty, students, and community constituencies. Acting as lead strategist on all events and marketing initiatives in the Department of Medical Education. The Director will focus on project management, ensuring the successful delivery of marketing campaigns, digital content, and creative materials that support the department's goals; and lead the special events team on departmental, institutional and high profile events. The Director serves as the primary point-of-contact between the Department of Medical Education and the health system Departments of Marketing and Communications and Development/Special Events, ensuring collaboration and consistency across communications and marketing initiatives as well as fundraising and special events.
Qualifications
- Bachelor's degree in Marketing and Communications or related fields, preferred
- 3-5 years of experience in marketing, project management, or communications
- Experience in higher education, or non-profit marketing is preferred.
- 3-5 years of experience in event programming, management and production
- Strong project management skills with the ability to lead multiple projects simultaneously.
- Experience with digital marketing strategies, social media integration, and website content management.
- Proven history of creating new and successful programs,
- Excellent communication skills, both written and verbal, with attention to detail and quality control.
- Demonstrated ability to collaborate across teams and manage relationships with vendors, stakeholders, and internal teams.
- Ability to work independently and manage projects with minimal supervision.
- Strong organizational, problem-solving, and decision-making skills.
- Positive attitude, team player, sense of humor
Responsibilities
- Strategic Marketing and Event Leadership: Provide strategic guidance to the Medical Education leadership team in developing and executing special events marketing and communication strategies that achieve stakeholder as well as departmental objectives and priorities and align with system priorities.
- Project Management: Oversee the planning, execution, and delivery of special events and marketing projects across the department, including high profile student and faculty events, digital marketing campaigns, website content, and creative production. Coordinate timelines, resources, and stakeholders to ensure projects are completed on schedule and within budget. Manage project risk and changes in project scope as needed.
- Brand and Content Management: Manage the department’s brand attributes and values across all digital platforms, ensuring consistency in messaging and visual identity in alignment with the system brand guidelines.
- Creative Direction and Collaboration: Collaborate with internal teams, external vendors and creative agencies to develop and execute marketing collateral, including digital, print, and video materials. Ensure final deliverables meet objectives.
- Conceptualize Creative events: Identifying the including the purpose, targeted audience, pricing strategy, key themes, location, timeline, and run of the show
- Campaign Development and Digital Marketing: Coordinate with stakeholders to develop and implement digital marketing strategies to increase visibility and engagement for departmental initiatives. Monitor and analyze the effectiveness of campaigns, making recommendations for optimization.
- Event Communications: Plan and manage communications for key institutional and department events such as Orientation, White Coat Ceremony, Graduation, and Match Day, ensuring on-time and on-budget communications materials are produced to meet event objectives.
- Event Consultation: Serve as the in-house liaison for internal departments, faculty, and students planning both the on and off campus events to provide creative solutions and other support that results in more effective, efficient, and successful event outcomes.
- Stakeholder Liaison: Serve as the day-to-day contact for internal and external stakeholders regarding special events, communications and marketing projects, social media, and web content. Work closely with the Department of Communications and Marketing to ensure alignment with broader marketing initiatives.
- Vendor and Resource Management: Work collaboratively with the Development Special Events Team and the Department of Communications and Marketing to identify and manage internal/external resources for creative and event services, including venues, catering, graphic design, video production, and photography. Collaborate with the Associate Director of Finance for Medical Education Administration to establish budget for events and marketing and ensure expenses align with the departmental budget. Manage contracts and ensure timely and high-quality deliverables.
- Office/Staff Management: Hire and train all Special Events staff and ensure the stability of a positive and efficient event production team. Interface with students, faculty, and administrators. Work with the facilities team, in addition to many other departments, to oversee the success of activities/events taking place at the medical school. Supervise one staff member and lead the teams of event volunteers.
- Reporting and Analysis: Track the performance of communications and marketing initiatives; provide regular updates to leadership on campaign effectiveness, project status, and key metrics.
- Additional Responsibilities: Contribute to other departmental, system initiatives and special projects as needed, ensuring alignment with overall event management and marketing goals.
Strength through Unity and Inclusion
The Mount Sinai Health System is committed to fostering an environment where everyone can contribute to excellence. We share a common dedication to delivering outstanding patient care. When you join us, you become part of Mount Sinai’s unparalleled legacy of achievement, education, and innovation as we work together to transform healthcare. We encourage all team members to actively participate in creating a culture that ensures fair access to opportunities, promotes inclusive practices, and supports the success of every individual.
At Mount Sinai, our leaders are committed to fostering a workplace where all employees feel valued, respected, and empowered to grow. We strive to create an environment where collaboration, fairness, and continuous learning drive positive change, improving the well-being of our staff, patients, and organization. Our leaders are expected to challenge outdated practices, promote a culture of respect, and work toward meaningful improvements that enhance patient care and workplace experiences. We are dedicated to building a supportive and welcoming environment where everyone has the opportunity to thrive and advance professionally. Explore this opportunity and be part of the next chapter in our history.
About The Mount Sinai Health System
Mount Sinai Health System is one of the largest academic medical systems in the New York metro area, with more than 48,000 employees working across eight hospitals, more than 400 outpatient practices, more than 300 labs, a school of nursing, and a leading school of medicine and graduate education. Mount Sinai advances health for all people, everywhere, by taking on the most complex health care challenges of our time — discovering and applying new scientific learning and knowledge; developing safer, more effective treatments; educating the next generation of medical leaders and innovators; and supporting local communities by delivering high-quality care to all who need it. Through the integration of its hospitals, labs, and schools, Mount Sinai offers comprehensive health care solutions from birth through geriatrics, leveraging innovative approaches such as artificial intelligence and informatics while keeping patients’ medical and emotional needs at the center of all treatment. The Health System includes more than 9,000 primary and specialty care physicians; 13 joint-venture outpatient surgery centers throughout the five boroughs of New York City, Westchester, Long Island, and Florida; and more than 30 affiliated community health centers. We are consistently ranked by U.S. News & World Report's Best Hospitals, receiving high "Honor Roll" status, and are highly ranked: No. 1 in Geriatrics, top 5 in Cardiology/Heart Surgery, and top 20 in Diabetes/Endocrinology, Gastroenterology/GI Surgery, Neurology/Neurosurgery, Orthopedics, Pulmonology/Lung Surgery, Rehabilitation, and Urology. New York Eye and Ear Infirmary of Mount Sinai is ranked No. 12 in Ophthalmology. U.S. News & World Report’s “Best Children’s Hospitals” ranks Mount Sinai Kravis Children's Hospital among the country’s best in several pediatric specialties. The Icahn School of Medicine at Mount Sinai is ranked No. 11 nationwide in National Institutes of Health funding and in the 99th percentile in research dollars per investigator according to the Association of American Medical Colleges. Newsweek’s “The World’s Best Smart Hospitals” ranks The Mount Sinai Hospital as No. 1 in New York and in the top five globally, and Mount Sinai Morningside in the top 20 globally.
Equal Opportunity Employer
The Mount Sinai Health System is an equal opportunity employer, complying with all applicable federal civil rights laws. We do not discriminate, exclude, or treat individuals differently based on race, color, national origin, age, religion, disability, sex, sexual orientation, gender, veteran status, or any other characteristic protected by law. We are deeply committed to fostering an environment where all faculty, staff, students, trainees, patients, visitors, and the communities we serve feel respected and supported. Our goal is to create a healthcare and learning institution that actively works to remove barriers, address challenges, and promote fairness in all aspects of our organization.
Compensation Statement
Mount Sinai Health System (MSHS) provides a salary range to comply with the New York City Law on Salary Transparency in Job Advertisements. The salary range for the role is $86772 - $150000 Annually. Actual salaries depend on a variety of factors, including experience, education, and hospital need. The salary range or contractual rate listed does not include bonuses/incentive, differential pay or other forms of compensation or benefits.
If you have questions about this posting, please contact support@lensa.com
Salary : $86,772 - $150,000