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Digital Strategy Manager

Lensa
Kennesaw, GA Full Time
POSTED ON 12/24/2025
AVAILABLE BEFORE 1/22/2026
Lensa is a career site that helps job seekers find great jobs in the US. We are not a staffing firm or agency. Lensa does not hire directly for these jobs, but promotes jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for Wolters Kluwer. Clicking "Apply Now" or "Read more" on Lensa redirects you to the job board/employer site. Any information collected there is subject to their terms and privacy notice.

Hybrid role out of any of our office locations.

As a eCommerce Strategy Manager, you will play a critical role in defining our eCommerce vision. This role will drive strategic initiatives, partner with internal business leaders, and deliver data-backed insights to optimize digital sales and market expansion. You'll have a direct impact on meeting revenue and growth objectives by identifying commercialization needs and aligning them with platform capabilities.

Responsibilities

Ecommerce Strategy & Market Expansion

  • Partner with business Intelligence and conduct personal competitive analysis/market research to identify emerging ecommerce trends (B2B & B2C).
  • Partner with business segment & marketing leaders to define eCommerce commercialization plan
  • Participate in?3-year strategic planning?and?eCommerce roadmap development?to align with business goals.
  • Identify opportunities to improve digital conversion, enhance customer experience, and optimize pricing/promotion models.

Stakeholder Collaboration & Execution

  • Work cross-functionally with?Product, Marketing, Analytics, and Business Segment teams?to align eCommerce initiatives with company objectives.
  • Partner with Marketing and Go-to-market to define product enablement backlog based on opportunity and strategic priorities
  • Advocate for digital commerce best practices and influence senior leadership on key investment decisions.

Performance Insights & Data-Driven Decision Making

  • Partner with the analytics team to track eCommerce KPIs, measure success against strategic goals, and provide actionable insights via recurring scorecard reviews
  • Assess product performance by region, segment, and customer type to recommend optimizations. Present findings and recommendations to leadership on how to accelerate eCommerce revenue growth.

Skills

  • 5-8 years of experience?in eCommerce strategy and digital commerce
  • Proven experience in?B2B and B2C eCommerce and background in commercialization planning
  • Strong analytical skills - ability to interpret data, create insights, and make strategic recommendations.
  • Experience working in a?global, matrixed organization, influencing multiple stakeholders.
  • Self-starter who enjoys deep research and problem-solving with a data-first approach.
  • Excellent communication and presentation skills, with the ability to engage senior leadership.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

If you have questions about this posting, please contact support@lensa.com

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