What are the responsibilities and job description for the Digital Content Producer/ Assignment Editor position at Lensa?
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It’s fun to work in a company where people truly believe in what they are doing!We are looking for a driven and detail-oriented Digital Content Producer to join our newsroom. This is a role that will blend digital content producing and assignment desk duties.
Responsibilities
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
If you have questions about this posting, please contact support@lensa.com
It’s fun to work in a company where people truly believe in what they are doing!We are looking for a driven and detail-oriented Digital Content Producer to join our newsroom. This is a role that will blend digital content producing and assignment desk duties.
Responsibilities
- Monitor and track news stories from various sources including government agencies, wire services, social media, and community organizations
- Coordinate logistics and support for news coverage, including field communication and resource planning
- Participate in daily editorial meetings; pitch and prioritize stories for both broadcast and digital
- Assist in developing and planning enterprise and day-of news content
- Edit video clips and write engaging stories for the web and other digital platforms
- Curate, package, and optimize content for website and social media to drive audience growth and engagement
- Use data tools such as Google Analytics, Chartbeat, and A/B headline testing to inform decisions and improve story performance
- Write compelling headlines, select impactful images, and improve thumbnails for maximum audience engagement
- Promote content across social media channels and support SEO best practices
- Collaborate closely with newsroom staff and contribute to cross-platform content distribution
- Monitor real-time traffic and audience trends to make fast, informed editorial decisions
- Bachelor’s degree in journalism, Communications, or related field—or equivalent experience
- Minimum 2 years of experience in a newsroom, digital content role, or similar fast-paced media environment
- Excellent news judgment and communication skills (written and oral)
- Strong headline-writing, copy-editing, and content packaging skills
- Familiarity with content management systems (CMS), social platforms, and analytics tools (e.g., Google Analytics, Chartbeat)
- Ability to multitask, meet deadlines, and adapt to rapidly changing priorities
- Fluency in English; knowledge of AP Style and SEO best practices
- Technical proficiency with MS Office; experience with HTML, CSS, Photoshop a plus
- Flexible availability including nights, weekends, and breaking news shifts
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
If you have questions about this posting, please contact support@lensa.com