Senior Graphic Designer

About the Role

We are seeking a highly skilled Senior Graphic Designer to elevate our visual brand presence across digital and print platforms. This role will play a critical part in strengthening our internal marketing assets while delivering high-quality creative for B2B client engagements.

This is a hands-on design role within a fast-paced agency environment. The ideal candidate brings strong execution skills, UI/UX experience for website design, and a solid foundation in print production.

Work Allocation (Initial Focus):

• 65–70% Internal Brand & Marketing Initiatives
• 30–35% Client Design Projects

Over time, client-facing design responsibilities will increase as internal brand initiatives are completed.

ABOUT THE COMPANY

At Lead Gear, we drive growth for American B2B companies in manufacturing, service, and distribution by delivering tailored lead generation and marketing strategies. Our mission is to create solutions that deliver measurable results, maximize ROI, and help businesses thrive in a competitive marketplace.

OBJECTIVES | KEY ROLE DISCIPLINES

Digital & Web Design

• Design visually compelling, mobile-responsive website layouts
• Create wireframes and UI mockups (no coding required)
• Collaborate closely with developers to ensure accurate implementation
• Develop landing pages and conversion-focused digital assets
• Maintain visual consistency across digital touchpoints

Print & Collateral Design

• Design brochures, product sheets, trade show graphics, and sales materials
• Prepare production-ready print files
• Develop branded presentation decks and marketing collateral
• Ensure consistency in typography, layout, and brand standards

Internal Brand Development

• Support redesign of company website
• Build scalable design templates and brand systems
• Create marketing assets that support sales enablement
• Help establish stronger visual consistency across the organization

Client Work (B2B-Focused)

• Translate technical/industrial concepts into compelling visual assets
• Work within brand guidelines across multiple accounts
• Manage revisions efficiently within agency timelines
• Contribute to campaign and website design initiatives

COMPETENCIES

• 5 years of professional graphic design experience
• Agency experience necessary
• Strong portfolio showcasing:
• Website design (UI/UX)
• Print collateral
• Branding and layout work
• Experience designing mobile-responsive websites
• Proven ability to manage multiple projects in a deadline-driven environment

EDUCATION AND EXPERIENCE

Proficiency in:

• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Familiarity with AI-assisted creative tools
• Figma or Adobe XD
• Canva (template creation and marketing assets)
• Sketch (preferred but not required)

Nice to Have:

• Basic understanding of WordPress or website build workflows
• Experience collaborating with front-end developers

WHY WORK WITH US

• Competitive salary performance bonuses
• Level up your experience by learning directly from experienced marketing and creative leaders
• Exposure to multiple industries and high-impact campaigns with clients across dynamic industry verticals
• Access to paid training, certifications, and conferences
• Collaborative team culture that values transparency, results, and ownership

COMMITMENT TO DIVERSITY

At Lead Gear we are an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Lead Gear recognizes that a diverse staff, reflective of our community, is an integral part of a successful and ethical business.

Job Type: Full-time

Benefits:

• Dental insurance
• Health insurance
• Retirement plan
• Vision insurance

Application Question(s):

• Have you had experience conducting technical SEO audits?

Experience:

• SEO within a B2B AGENCY environment: 2 years (Required)

Ability to Commute:

• Richardson, TX 75080 (Required)

Ability to Relocate:

• Richardson, TX 75080: Relocate before starting work (Required)

Work Location: HybridRemote in Richardson, TX 75080