What are the responsibilities and job description for the Social Media, Influencer & Content Marketing Manager (Wine & Spirits) position at Latitude Beverage Company?
Latitude Beverage — the fast-growing company behind award-winning brands like 90 Cellars, Tequila Zarpado and Wheel Horse Whiskey — is looking for a creative, trend-savvy and passionate marketer to lead our social media, influencer, and content marketing efforts.
This is your chance to work across a portfolio of both well-known and up-and-coming wine and spirits brands to grow our social communities, create partnerships that pop, and produce content that gets people talking (and sipping 🍷).
You’ll report directly to our VP of Marketing and collaborate closely with a talented team — all in a culture that values ideas, creative freedom, and a good happy hour.
What You’ll Do
- Lead social strategy for Instagram, TikTok, Facebook, and LinkedIn.
- Concept and create engaging content: videos, reels, photos, stories, and more.
- Build and manage an influencer & creator network across wine, spirits, lifestyle, and beyond.
- Partner with like-minded brands to dream up unique, buzzworthy campaigns.
- Repurpose content for email, web, and paid ads.
- Track analytics, spot trends, and optimize for growth.
What We’re Looking For
- 3–5 years in social, influencer, and content marketing (wine, spirits, CPG, or lifestyle a plus).
- Proven experience creating and editing content for social platforms.
- Strong copywriting and visual storytelling skills.
- Strategic thinker and hands-on doer.
- Passion for wine & spirits (bonus points for WSET certification).
Why You’ll Love It Here
- Competitive salary benefits (Medical, Dental, 401K with match).
- Generous vacation & paid holidays.
- Hybrid work environment (Newton, MA HQ ~3–4 days/week).
- Wine & spirits culture that’s fun, collaborative, and fast-paced.
- Free wine and spirits