Associate Director of Sales

LatentView Analytics is a leading global analytics and decision sciences provider, delivering solutions that help companies drive digital transformation and use data to gain a competitive advantage. With analytics solutions that provide a 360-degree view of the digital consumer, fuel machine learning capabilities and support artificial intelligence initiatives., LatentView Analytics enables leading global brands to predict new revenue streams, anticipate product trends and popularity, improve customer retention rates, optimize investment decisions, and turn unstructured data into valuable business assets.

What You'll Do:

• Own and drive new logo acquisition within the Hi-Tech and Media & Entertainment (M&E) sectors, targeting mid-to-large enterprises across areas such as SaaS, Cloud, Enterprise Software, Streaming, Broadcasting and Adtech.
• Lead end-to-end pursuit cycles for deals ranging from $1M to $5M , converting them into multi-year analytics engagements.
• Build and execute account entry strategies from scratch — mapping organizational structures, identifying economic buyers, and navigating complex stakeholder landscapes unique to both Hi-Tech and M&E environments.
• Develop sharp, insight-led point-of-view narratives tailored to the distinct needs of Hi-Tech marketing, product, and data teams as well as M&E audiences, content monetization, and audience analytics buyers.
• Partner with Marketing and Demand Generation teams to design targeted outreach campaigns that generate qualified pipeline in net-new accounts across both verticals.
• Work closely with Delivery and Solution teams to shape proposals, commercials, and tailored presentations that resonate with buyers in Hi-Tech and M&E.
• Leverage and grow partner ecosystems (e.g., cloud platforms, analytics tool vendors, streaming technology partners) to co-sell and accelerate deal momentum.
• Stay current on industry trends across both verticals — from incrementality and attribution in Hi-Tech marketing to content performance, subscriber analytics, and ad monetization in M&E — to show up as a credible thought partner.
• Maintain a disciplined and data-driven approach to pipeline management, forecasting, and opportunity progression.
• Represent LatentView at industry forums, conferences, and events relevant to the Hi-Tech and M&E analytics space to build brand presence and personal credibility.

What We're Looking For:

• A proven hunter with a track record of opening net-new enterprise accounts in Hi-Tech and/or Media & Entertainment, preferably within analytics, data, or technology services.
• Strong understanding of B2B marketing analytics, audience intelligence, content analytics, data engineering, or AI/ML services — enough to hold credible conversations with CMOs, VP Marketing, Chief Digital Officers, and Data leaders.
• Familiarity with the unique data and analytics challenges in M&E — such as subscriber churn, content ROI, ad revenue optimization, and cross-platform audience measurement — is a strong advantage.
• Comfortable operating in long, complex sales cycles with multiple stakeholders and procurement layers.
• Self-starter who thrives without a warm pipeline — someone who can build from zero and enjoy doing it.
• Experience selling to or within companies like Adobe, Salesforce, ServiceNow, Workday, or similar Hi-Tech and M&E firms is a strong plus.

At LatentView Analytics, we value a diverse, inclusive workforce and provide equal employment opportunities for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.