Demo

General Manager

Lark
Birmingham, AL Full Time
POSTED ON 12/15/2025 CLOSED ON 4/2/2026

What are the responsibilities and job description for the General Manager position at Lark?

The Painted Lady is a one-of-a-kind boutique hotel in Birmingham, and we’re seeking a high-energy, sales-driven General Manager to lead both the day-to-day operation and the commercial growth of the property.

This is a hands-on leadership role for a modern hospitality professional who thrives on building relationships, driving demand, and thinking creatively about revenue. You’ll play a critical role in growing the group and corporate business, developing compelling packages and upsells, and actively engaging with the Birmingham community to increase visibility and awareness of the hotel.

With a thoughtfully designed, partially contactless guest experience and a small, dedicated team, this role requires a leader who can balance strategic sales initiatives with operational execution and exceptional guest satisfaction.

What You’ll Do

  • Own overall hotel performance, combining operational leadership with a strong commercial mindset
  • Actively pursue group, corporate, and local negotiated business, building relationships with companies, organizations, and event planners
  • Serve as the primary sales driver for the property - prospecting, networking, and converting opportunities
  • Develop and implement creative packages, promotions, and upsell strategies that enhance both guest experience and revenue
  • Represent The Painted Lady in the community by attending events, forming local partnerships, and increasing brand awareness
  • Lead a modern, largely contactless guest experience, solving guest needs through thoughtful systems and creative problem-solving
  • Inspire and manage a small, dedicated team, setting clear expectations and fostering accountability and enthusiasm
  • Identify opportunities to optimize labor, processes, and profitability while protecting the guest experience
  • Execute the company vision while bringing forward fresh ideas that help the property stand out in the market

Compensation: $65,000 - $75,000 yearly

Salary : $65,000 - $75,000

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