What are the responsibilities and job description for the MSP Sales Architect, Apollo.io Expert, & Lead Qualifier (1099 Contract) position at Lanspeed?
The Mission: Lanspeed is a premier IT Managed Services Provider (MSP) built on 40 years of reputation, integrity, and trust. We are hiring a specialized 1099 Partner to architect and execute a modern demand generation engine from the ground up.
We are not looking for a list-puller or a generic SDR. We are looking for a Builder/Operator who combines deep technical expertise in Apollo.io with the emotional intelligence required to sell high-trust services to CEOs and business owners.
The Three Mandates:
1. The Build (AI Demand Gen Stack)
We are not looking for a list-puller or a generic SDR. We are looking for a Builder/Operator who combines deep technical expertise in Apollo.io with the emotional intelligence required to sell high-trust services to CEOs and business owners.
The Three Mandates:
1. The Build (AI Demand Gen Stack)
- Requirement: You must architect a complete, modern demand generation stack.
- Scope: Beyond just email, you will design a holistic system that may include power dialing, direct mail, social touches, and ad/content layers.
- The Test: You will tell us what the modern stack looks like. We expect you to select, implement, and manage the best-in-class AI tools for multi-channel demand generation and sales orchestration.
- Requirement: proven, expert-level mastery of Apollo.io. (or a compelling argument to use a different tool or set of tools)
- Scope: You will own the instance—handling all data governance, custom field configuration, intent-based triggers, and technical integrations with our other tools. You must ensure the data is clean, the sequencing is flawless, and the goals are achieved.
- Requirement: You must have experience selling MSP solutions in a high trust and reputation based marketplace. You will personally handle the output of the system you build.
- Scope: You are the first human touchpoint. You will conduct the First-Time Appointment (FTA) video calls.
- The Message: You are not selling a commodity. You are selling Reliability, Integrity, and IT Expertise. You must be able to articulate these intangible values to a non-technical decision-maker without sounding scripted or robotic.
- Identify: You find high-fit prospects (50-500 seats in SoCal).
- Engage: You use your system to generate warmth and interest.
- Qualify: You hold the video call to validate the lead (Budget, Authority, Need, Timeline).
- Handoff: You pass qualified leads to our onsite technical team only when the prospect is ready for an onsite meeting.
- The Blueprint: What specific tool stack do you recommend building around Apollo.io to achieve a multi-channel "trust-based" sales motion? Show examples of successful implementations you have built.
- The Budget: Based on your recommended stack, what monthly budget should we set aside for tools and spend?
- The Accountability: How do you define and measure success? What specific KPIs or outcome targets should we hold you accountable to for this investment?
Salary : $80 - $100