What are the responsibilities and job description for the Wholesale Sales Representative - Countertops/Build Materials position at Lakeside Surfaces Inc.?
Wholesale Sales Rep - West Michigan
Location: Muskegon, MI
Compensation: $100,000 to $150,000 annually (base plus commission)
Employment Type: Full-Time
Be Part of a Market Leader Transforming Surfaces in the Midwest
At Lakeside Surfaces, we do not just fabricate countertops, we transform spaces. As a leading provider of quartz, granite, and porcelain surfaces, we bring visions to life in homes and businesses across the region. From custom countertops to fireplaces, shower walls, and outdoor kitchens, we deliver beautiful, durable, and expertly crafted solutions.
We are seeking a high-performing Outside Sales Representative to join our Wholesale Sales Team and expand our presence throughout West Michigan.
About the Role
As our Outside Sales Representative (Wholesale Channel), you will be the face of Lakeside Surfaces to kitchen and bath dealers, contractors and design professionals. You will manage a defined territory, build long-term client relationships, and apply a consultative sales approach to drive revenue growth. This position is ideal for a self-starter with experience in B2B or building materials sales who thrives on building partnerships and delivering value.
Key Responsibilities
Sales Strategy and Territory Management
- Develop and execute a territory sales plan to achieve and exceed revenue targets
- Manage a structured pipeline using a CRM platform
- Monitor competitor activity and market trends to refine approach
Client Relationship Development
- Build strong, trust-based relationships with owners, designers, and purchasing teams
- Serve as the primary point of contact for wholesale clients, resolving concerns with professionalism
Professional Experience
- 3-5 years of B2B, wholesale, or building materials sales experience
- Background working with kitchen and bath dealers, fabricators, or interior designers highly preferred
- Proven track record of managing a territory and exceeding sales goals
Key Skills and Traits
- Consultative and strategic sales mindset
- Excellent communication and presentation skills
- Customer-focused, empathetic, and solutions-oriented approach
- Self-motivated, resilient, and results-driven
- Proficiency with CRM systems and sales reporting tools
Work Environment Requirements
- Ability to travel throughout West Michigan; occasional overnight travel may be required
- Clean driving record
What We Can Offer
- Competitive base salary starting at $45,000 plus uncapped commission potential
- Low to average performers typically earn $100,000 to $150,000 annually
- Company provided vehicle
At Lakeside, We have GRIT
We hire, lead, and grow through our core values:
G – Go the Extra Mile
- Be relentless in solving challenges
- Stay curious and always seek a better way
- Bring energy, drive, and passion to everything you do
R – Reliably Serve Others
- Listen, care, and respond with empathy
- Prioritize people and deliver seamless experiences
- Exceed expectations with every customer interaction
I – Inspire Trust
- Be honest, open, and accountable
- Follow through on commitments, big or small
- Take ownership of your work and its impact
T – Team Above Self
- Collaborate, support, and celebrate one another
- Leave ego at the door
- Lead with humility and prioritize team success
Apply Today and Help Us Shape Exceptional Spaces
Ready to grow your sales career with a market leader in surface fabrication? Apply now and become part of a team where craftsmanship, customer satisfaction, and culture come first.
Salary : $45,000 - $150,000