What are the responsibilities and job description for the Sales And Marketing Intern position at Lakeshore Management?
Company Description:
Private equity real estate firm specializing in multifamily assets seeking a creative and motivated Marketing & Sales Intern to help drive traffic, generate leads, and support the sales process for our home communities. This role will work closely with our sales and operations teams to improve how our homes are marketed online and to develop creative strategies that bring prospective buyers through the door. This internship is ideal for students interested in marketing, real estate, sales, or digital advertising who want hands-on experience generating leads and closing deals.
Key Responsibilities
Marketing & Lead Generation
- Create and manage listings for homes on Facebook Marketplace, Zillow, Craigslist, and other platforms
- Assist in developing and managing Google Ads and digital advertising campaigns
- Create engaging flyers, brochures, and marketing materials
- Help produce photo and video content for homes and communities
- Develop creative strategies to increase walk-in traffic and appointment bookings
- Research and test new marketing channels to attract buyers
Sales Support
- Assist sales managers with lead follow-up and appointment scheduling
- Support the team during open houses and community tours
- Help track leads and marketing performance
- Assist with competitive market analysis
Market Research & Strategy
- Conduct competitive analysis of nearby communities and housing options
- Identify pricing trends and marketing tactics used by competitors
- Provide recommendations to improve marketing performance and sales conversion
Qualifications
- Currently pursuing a degree in Marketing, Business, Communications, Real Estate, or a related field
- Strong interest in digital marketing and sales
- Experience with social media platforms and online marketplaces
- Basic skills in Canva, Google Ads, or similar marketing tools preferred
- Creative, organized, and comfortable working in a fast-paced environment
- Strong communication skills and willingness to interact with prospective buyers
What You’ll Gain
- Hands-on experience in real estate marketing and sales
- Experience running digital advertising campaigns
- Exposure to lead generation and closing strategies
- Opportunity to build a portfolio of marketing campaigns and materials
- Mentorship from sales and marketing professionals
Preferred Skills (Nice to Have)
- Canva or Adobe design experience
- Social media marketing
- Basic knowledge of Google Ads / SEO
- Photography or video editing