What are the responsibilities and job description for the Marketing Specialist position at Lakes Area Graphix and Signworx?
Marketing Specialist
On-site | Full-time | Alexandria, MN
Ready to help grow brands that people actually see every day?
At Lakes Area Graphix and Signworx, we don’t just market products—we help businesses get noticed. From vinyl banners and yard signs to decals, flags, and traffic signage, our work shows up everywhere. Now we’re looking for a Marketing Specialist who’s excited to bring fresh ideas, drive results, and make a real impact across multiple online brands.
About Us
Lakes Area Graphix (LAG) is a fast-growing company managing several e-commerce brands in the signage industry. Our marketing team plays a critical role in reaching customers online—through social media, search, email, and beyond. We value people who are not only skilled, but who show up as great teammates and take pride in doing things the right way.
What You’ll Do
As a Marketing Specialist, you’ll be at the center of our digital marketing efforts—helping plan, create, and execute campaigns that drive traffic, boost conversions, and grow brand awareness.
- Plan and execute digital marketing campaigns across email, SEO, paid ads, and social media
- Create engaging content and visuals for email, web, and social platforms
- Manage and optimize SEO strategies to improve search rankings and site traffic
- Analyze campaign performance using tools like Google Analytics and adjust strategies accordingly
- Conduct website audits and support updates to improve user experience and performance
- Stay up to date on trends in e-commerce, signage, and digital marketing
- Assist with day-to-day marketing operations and occasional production support
What We’re Looking For
We’re looking for someone who’s creative, driven, and ready to contribute to a collaborative team.
- Degree in Marketing, Business, Communications, Graphic Design, or 1 year of relevant experience
- Strong understanding of SEO and digital marketing fundamentals
- Excellent written and verbal communication skills
- Ability to manage multiple projects and meet deadlines
- Experience with tools like Adobe Creative Suite, Photoshop, Google Analytics, email platforms, and social media
- Detail-oriented with strong organizational skills
- A proactive mindset with a willingness to learn and grow
Who You Are (Our Core Values)
At LAG, how you work matters just as much as what you do. We’re looking for someone who:
- Is a selfless team player who supports others and contributes to shared success
- Stays humble and open to feedback
- Is passionately accountable and takes ownership of their work
- Chooses to do the right thing, even when it’s not the easiest option
- Brings a sense of fun and positivity to the workplace
If you’re someone who enjoys blending creativity with data, thrives in a fast-paced environment, and wants to be part of a team that values both results and character—we’d love to hear from you.
Job Type: Full-time
Pay: $18.00 - $24.00 per hour
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Life insurance
- Paid time off
Education:
- Associate (Preferred)
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Alexandria, MN 56308 (Preferred)
Work Location: In person
Salary : $18 - $24