Demo

Brand Analyst

Kwik Trip, Inc.
La Crosse, WI Full Time
POSTED ON 12/16/2025
AVAILABLE BEFORE 1/16/2026

Kwik Trip, Inc. is seeking a detail-oriented and tech-savvy Digital & Brand Asset Management Analyst to join our Marketing team. In this role, you’ll manage our Digital Asset Management (DAM) system, ensuring secure, organized, and efficient access to brand content. You’ll also support packaging compliance, proof marketing materials, and help develop branding and copy for new products. If you’re passionate about digital organization, brand consistency, and cross-functional collaboration, this is the opportunity for you.


Responsibilities

  • Administer Kwik Trip’s DAM system (Aprimo), including uploading, tagging, versioning, and configuring user access
  • Train and support internal and external users, troubleshoot issues, and serve as liaison with the DAM software provider
  • Review and approve recipe cards, copysheets, and product labels for accuracy and compliance with FDA/USDA regulations
  • Write marketing romance copy and assist in branding for new products
  • Proofread and edit marketing materials (emails, flyers, AV spots, etc.) for grammar, clarity, and brand consistency
  • Support trademark renewals, applications, and name searches in coordination with legal partners
  • Maintain SOPs, checklists, and internal documentation to support marketing workflows


Qualifications

  • Bachelor’s degree in Mass Media, Communications, Marketing, Information Science, Print Management, or related field
  • 0–2 years of experience in a marketing, creative, or print-related environment (DAM experience preferred)
  • Strong writing, editing, and communication skills
  • Proficiency in Microsoft Office and Adobe Creative Suite (Mac & PC)
  • Familiarity with OnBase, Esko, Asana, and style guides (AP, Chicago)
  • Understanding of FDA/USDA packaging and labeling regulations and trademark management practices
  • Ability to manage multiple projects, meet deadlines, and collaborate across departments


Preferred Qualifications

  • Certification in DAM platforms (Aprimo, Bynder, Esko MediaBeacon)
  • Training in FDA/USDA compliance and trademark management
  • Project management coursework or certification
  • Experience writing marketing romance copy


Work Schedule

Monday–Friday, daytime hours.


Deadline to Apply: Friday, December 5th

Salary : $23 - $34

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