Demo

Marketing Coordinator 2025

Kuraray America, Inc.
Houston, TX Full Time
POSTED ON 9/30/2025
AVAILABLE BEFORE 10/29/2025
Title: Marketing Coordinator

Location: Houston, TX

Who We Are

Voted one of the Nation's Best and Brightest Companies to Work for, Kuraray America, Inc. (KAI) is a global leader in specialty chemical, fiber, and resin production. With top-of-the-line research and production facilities and a vast network of supplies from around the world, Kuraray leads the industry in specialty dental, fiber, resin, and elastomer products. Kuraray America is a wholly owned subsidiary of Kuraray Company, Ltd. Based in Tokyo, Japan. Kuraray has operations in 32 countries and employs more than 11,000 employees, including over 800 in the United States.

Why Kuraray

Kuraray is building a better tomorrow, today. Our team members are dedicated to expanding our business with committed professionals who share essential values such as integrity, excellence, teamwork, and accountability.

As a part of Kuraray America, Inc., our team shares the advantages of working for the leader in specialty chemicals, resins, and fibers. Our international presence and resources allow us to be a world-leading innovator in the industries we service. Yet, despite our size, our people are more than just a number. As a new team member, you can expect to earn responsibility quickly. Our commitment to our people is visible in our comprehensive benefits package. As a Kuraray team member, you will have the opportunity to enjoy competitive salaries and benefits, incentive opportunities, and an excellent work environment.

Position Summary

The Marketing Coordinator supports the implementation of marketing and communications strategies across all channels. This role will support brand visibility, employee engagement, and customer outreach through social media management, swag and promotional items, event coordination, and editorial content development. The Marketing Coordinator will work closely with internal stakeholders and external partners to ensure consistent brand representation and seamless execution of marketing initiatives. The ideal candidate is an organized multitasker and self-starter able to handle diverse projects simultaneously while meeting tight deadlines.

Responsibilities

Social Media (External Communications)

  • Manage day-to-day operations of corporate social media accounts (e.g., LinkedIn, Facebook, YouTube, etc).
  • Develop content calendars and campaign assets.
  • Create, schedule, and monitor engaging posts aligned with brand guidelines and campaign goals.
  • Track and report social media performance metrics to support continuous improvement. Report on campaign performance and compile basic analytics reports
  • Provide recommendations for campaign optimizations based on results

Swag Management

  • Oversee company-branded merchandise inventory and vendor relationships.
  • Coordinate ordering, fulfillment, and distribution of swag for internal and external needs (events, giveaways, employee programs).
  • Maintain tracking systems to ensure cost efficiency and availability of items.

Editorial Content

  • Assist in developing and editing marketing materials, newsletters, and editorial pieces.
  • Partner with business units and communications team to produce consistent and compelling content.
  • Proofread and review drafts to ensure alignment with company messaging and brand guidelines.

Content Management

  • Create and edit content for websites, social media, emails, and print materials
  • Maintain content calendars and ensure timely publication
  • Collaborate with designers to develop effective marketing collateral
  • Update marketing materials to align with current brand standards

Company Events

  • Support planning and execution of corporate events, tradeshows, and community engagement activities.
  • Coordinate logistics (venue, catering, travel, registration, collateral, giveaways).
  • Ensure events reflect brand standards and deliver strong employee and customer experiences
  • Conduct post-event analysis and recommend improvements

Marketing Operations

  • Maintain organized marketing asset library and content management systems
  • Oversee inventory of marketing materials and manage reordering process
  • Process and track marketing expenses within allocated budgets
  • Assist with gathering market research and competitive intelligence

Team Collaboration

  • Serve as liaison between marketing and other departments
  • Build productive relationships with vendors and external partners
  • Provide regular updates on project status to marketing team
  • Train and mentor junior marketing staff or interns when applicable

Minimum Qualifications

  • Associates degree in Marketing, Communications, or related field with 4 years of experience OR
  • Bachelors degree in Marketing, Communications, or related field with 2 years of experience
  • Strong knowledge of and experience with Adobe Creative Suite.
  • Experience with website content management systems: WordPress.
  • Knowledge and awareness of Adobe Experience Manager; Pardot/Account Engagement; Salesforce, Salesforce Marketing Cloud
  • Proficiency in Microsoft Suite (Microsoft Office, OneDrive, Forms, etc) and Asana
  • Proficiency in basic digital marketing tools
  • Experience with content management systems and social media platforms
  • Experience coordinating events or trade shows
  • Experience with email marketing platforms and analytics tools
  • Outstanding verbal and written communication, presentation, interpersonal, creative thinking, consulting, and analytical skills.
  • Ability to prioritize work to manage multiple projects to meet deadlines.
  • Excellent problem-solving/decision-making skills.
  • Ability to multi-task
  • Candidates must have a valid driver's license.

Competencies

  • Customer Focus
    • Building strong customer relationships and delivering customer-centric solutions.
  • Ensures Accountability
    • Holding self and others accountable to meet commitments.
  • Drives Results
    • Consistently achieving results, even under tough circumstance
  • Business Insight
    • Applying knowledge of business and the marketplace to advance the organization's goals.
  • Cultivates Innovation
    • Creating new and better ways for the organization to be successful.


  • Action Oriented
    • Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
  • Collaborates
    • Building partnerships and working collaboratively with others to meet shared objectives.
  • Values Difference
    • Recognizing the value that different perspectives and cultures bring to an organization
  • Communicates Effectively
    • Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences.
  • Courage
    • Stepping up to address difficult issues, saying what needs to be said.
  • Instills Trust
    • Gaining the confidence and trust of others through honesty, integrity, and authenticity.
  • Situational Adaptability
    • Adapting approach and demeanor in real time to match the shifting demands of different situations.
We offer a competitive compensation package that includes base pay and an annual incentive. This program is designed to reward individual performance and align overall rewards with corporate and team performance.

Our employees benefit from a robust healthcare package that includes wellness reimbursements, along with generous perks such as three weeks of paid time off, ten company holidays, paid parental leave, education reimbursement, and a matching 401k plan, among other offerings.

Applicants must be authorized to work for ANY employer in the U.S.

Learn more at kuraray.us.com/careers/

Kuraray America, Inc. is an Equal Employment Opportunity/disability/protected veteran status

No third-party candidates accepted.

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