What are the responsibilities and job description for the DSD Account Manager position at Kreider Farms?
Job Summary
The DSD Account Manager is responsible for managing and expanding Kreider Farms’ Direct Store Delivery (DSD) business within an assigned territory. This role combines both farming (account management) and hunting (new business development) responsibilities. The Account Manager will build strong relationships with retail partners, drive product placement, execute sampling and demos, and identify opportunities to increase market share across the full Kreider Farms product portfolio. Working from a home base with regular travel, this individual serves as a key ambassador for the Kreider Farms brand.
Key Responsibilities
- Manage, service, and grow existing retail accounts to maximize sales, distribution, and customer satisfaction.
- Identify, call on, and secure new business opportunities within the territory.
- Execute in-store sampling events, demos, and promotional activities to increase product awareness and velocity.
- Follow up on inbound leads and convert opportunities into active accounts.
- Monitor competitive activity to identify trends and leverage opportunities.
- Ensure proper product inventory levels and communicate proactively with customers to anticipate needs.
- Adhere to established pricing, promotional guidelines, and company standards.
- Prepare accurate reports and maintain detailed records related to sales activity, account performance, and territory updates.
- Organize multiple work assignments, manage priorities, and make sound independent decisions.
- Operate required technology and tools, including computers, software systems, smartphones, and reporting platforms.
- Perform any additional duties as assigned by supervisor.
Qualifications
- Minimum 2 years of food sales experience (Dairy or Egg experience preferred).
- Proven experience in DSD sales; 2 years preferred.
- Strong track record of relationship building, service excellence, and face-to-face negotiation.
- Ability to independently manage a territory and drive new business.
- Strong written and verbal communication skills.
- Detail-oriented with the ability to ensure accuracy in reporting and inventory management.
- College degree or equivalent experience required.
- Must have a valid driver’s license and the ability to drive a company vehicle.
Physical Requirements
- Ability to push, pull, or lift up to 50 lbs.
- Ability to stand, sit, and walk for extended periods of time.
- Ability to communicate clearly using verbal and non-verbal methods.
- Ability to read computer screens, reports, and printed materials.
Work Environment
- Home-based with frequent travel to customer locations throughout the territory.
- Daily work conducted in retail environments, customer offices, and field settings.
- Requires use of personal car, mobile technology, and computer systems.
- Regular business hours with on-call expectations for customer or operational needs.