Director of Public Relations

Konnect Agency offers a holistic approach to public relations, social media, digital, and marketing services to clients in the CPG (food & beverage, lifestyle & family brands) & franchise & multi-unit industries.

We are serious about our work and results, but we don't take ourselves too seriously — that's because our best work happens when we're having fun. We are collaborators, innovators, and passionate practitioners who love what we do and always strive for the best and biggest outcomes for our clients.

We value our employees and love to give you the space you need to do the things you love, think creatively, take a fresh approach, and feel good about your work. We offer generous vacation time, flexibility and company-sponsored travel opportunities to inspire and rejuvenate.

We help you take care of yourself — now and into the future. Benefits include best-in-class medical, dental, and vision coverage, 401k, and health & wellness stipends.

We're never boring. New ideas are both welcome and implemented every day. We take a very entrepreneurial approach to everything we do, and we encourage absolutely everyone on our team to grow out of your comfort zone. We support continuing education, offer training opportunities, employ the latest technologies and do all we can to make sure you feel well-equipped to meet the challenges you set for yourself.

Konnect Agency is seeking a full-time PR Director with a minimum of 7 years of professional PR experience working with food & beverage, franchise and lifestyle consumer clients.

The Account Director is a senior client lead responsible for driving strategic communications programs, ensuring high-quality execution, and managing account teams to deliver outstanding results. This role oversees multiple clients or major accounts, guides PR strategy and messaging, grows client relationships, and supports the agency’s business development goals. The Account Director is both a strategic thinker and hands-on practitioner, with strong leadership, communication, and business acumen.

Key Responsibilities

Client Leadership & Strategy

• Serve as the primary strategic advisor to clients, providing counsel on communications, media strategy, reputation management, and stakeholder engagement.
• Develop and oversee integrated PR strategies, messaging frameworks, and annual/quarterly plans.
• Maintain strong client relationships; anticipate needs, identify opportunities, and ensure overall client satisfaction.
• Guide clients through complex communications challenges, and sensitive issues.

Media Relations & Campaign Execution

• Shape and drive earned media strategies across print, digital, and broadcast channels.
• Utilize already established strong relationships with top-tier journalists, editors, analysts, influencers, etc. to the benefit of all accounts when needed, and help account team leads develop equally strong media relationships
• Oversee approval of press materials (press releases, pitches, Q&As, backgrounders, thought leadership content).
• Ensure flawless execution of campaigns, launches, events, and speaking opportunities.

Team Leadership & Development

• Lead and mentor account teams; provide clear guidance, performance feedback, and professional development.
• Assign tasks and manage workload distribution to ensure productivity and quality.
• Foster a collaborative, high-performance team culture.

Account & Financial Management

• Manage account budgets, forecasting, and profitability (e.g. Time Sheets)
• Ensure efficient resource planning and utilization across accounts.
• Oversee reporting, analytics, KPIs, and measurement frameworks against client goals.

Business Development

• Support new business activity, including pitch development, proposal writing, and presentations.
• Identify opportunities for account growth, upselling, and cross-selling agency services.

Skills & Qualifications

• 7–10 years of PR or communications experience, ideally within an agency environment.
• Demonstrated success leading PR campaigns and managing major accounts.
• Strong understanding of media landscapes and current industry trends.
• Exceptional written, verbal, and presentation skills.
• Proven experience in mentoring and leading teams.
• Strong organizational, project management, and multitasking abilities.
• Ability to manage complex, fast-paced workload with shifting priorities.
• Experience handling crisis communications is a strong advantage.

Personal Qualities

• Strategic thinker with a solutions-first mindset.
• Confident, articulate, and persuasive communicator.
• Relationship-driven and client-centric.
• Highly collaborative, empathetic, and team-oriented.
• Calm under pressure, adaptable, and proactive.

Konnect Agency provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Konnect Agency complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Konnect Agency expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Konnect Agency’s employees to perform their job duties may result in discipline up to and including discharge.