What are the responsibilities and job description for the Solutions Marketing Manager position at Komline Sanderson?
About KomlineAs a pioneering leader in advanced separation technologies, Komline has established a global reputation for engineering excellence. Through our combination of innovative design, cutting-edge manufacturing capabilities, and decades of industry experience, we consistently deliver the highest quality equipment from our integrated manufacturing facilities. Serving our core markets of Water & Process, Agricultural & Renewables, and Industrials, we pride ourselves on providing comprehensive separation solutions precisely tailored to our clients' requirements. With a strong track record of strategic growth and acquisitions, Komline continues to expand its solution portfolio and technical capabilities while maintaining our commitment to innovation and customer satisfaction. This OpportunityWe are seeking a dynamic Solutions Marketing Manager to join our marketing team. This role will be responsible for end-to-end storytelling, messaging, campaign concepts, content creation, and social media management across multiple industry verticals. The ideal candidate will develop compelling narratives that effectively communicate the value of our equipment and solutions to target markets. The Solutions Marketing Manager will be responsible for unifying and elevating Komline's presence across all marketing channels, creating explanatory collateral and video content, and deploying integrated, segment-based marketing campaigns. Translating complex industrial solutions into compelling content while leading the development of strategic marketing projects provides the opportunity to shape the marketing vision of a company with nearly 80 years of engineering excellence and environmental impact. While the focus is on end-to-end, segment-based solutions marketing, this position is ideal for someone with strong organizational discipline that wants exposure to broader marketing disciplines, e.g., social media strategy, campaign development, event management, etc.This is a full-time, in-person position located in our Washington, DC office or in Peapack, NJ. Agencies and contractors will not be considered.Roles and ResponsibilitiesDevelop comprehensive marketing strategies for specific product lines and industry verticalsCreate compelling messaging and positioning that resonates with target audiencesCraft end-to-end storytelling that effectively communicates our value propositionDesign and execute marketing campaigns from concept to implementationProduce high-quality content including case studies, white papers, blog posts, and social media contentCollaborate with sales teams to develop effective sales enablement materialsManage social media presence and content calendarTrack campaign performance and provide insights for continuous improvementStay current on industry trends and competitive landscapeWrite high-quality collateral including flyers, brochures, advertisements, technical literature, and digital assets that communicate our engineering solutions effectivelyConceptualize, film, design, and produce high-quality digital video content showcasing Komline's products, capabilities, and customer success storiesDevelop and execute integrated marketing campaigns across print and digital channels to support business development goalsManage the budget for all integrated campaigns, ensuring cost-effective allocation of resources and strong return on investmentCoordinate with sales, engineering, and product teams to ensure marketing materials accurately represent technical capabilities and customer benefitsRequired QualificationsBachelor's degree in Marketing, Communications, or related field (or equivalent practical experience)5 years of marketing experience in a business-to-business environmentStrong understanding of multi-channel campaign development, e.g., email, print, social and digital advertisingPortfolio of interactive campaigns, e.g., theme, design, content, and ROIExcellent project management skills with ability to manage multiple priorities and deadlinesStrong communication, collaborative mindset, and collaboration skills to work effectively with cross-functional teamsPreferred QualificationsExperience with Salesforce, HubSpot, Google/Bing/LinkedIn Ads, Google Analytics, Blender, Adobe Animate, DaVinci ResolveExperience with industrial equipment or related industriesExperience working in an organization with multiple operating unitsFamiliarity with design toolsEqual Opportunity Statement: Komline is an EEO employer – M/F/Vets/Disabled
Salary : $85,000 - $100,000
