What are the responsibilities and job description for the Paid Media Specialist (m/f/d) in Austin, TX - hybrid position at KNIME?
Description
Too much data, not enough insight?
We get it. At KNIME, we build software that helps people clean, combine, and understand their data: fast, efficiently, and without code.
And with our focus on Data Analytics & AI, we empower everyone to turn complex challenges into clear, actionable insights.
You can help make that happen.
We’re not just an open-source data analytics company, we’re a fast-growing, globally recognized pioneer at the intersection of data and AI. With users in every industry, an international team from 30 nationalities, and a thriving open community.
Join us as a Paid Media Specialist in Austin, TX* and help us drive scalable, data-driven growth through high-impact paid media strategies.
Who You Are
Performance-driven: You bring hands-on experience managing paid campaigns across platforms like Google, LinkedIn, and Meta, with a strong focus on measurable outcomes.
Analytical: You think beyond standard KPIs, using website behavior, conversion data, and attribution insights to guide decisions.
Detail-oriented: You manage budgets, targeting, and campaign structures with precision and care.
Experiment-driven: You continuously test creatives, audiences, and bidding strategies to improve performance.
Collaborative: You work closely with marketing, data, and operations teams to align paid media with broader campaign goals.
That's the job
Campaign execution: Plan, set up, and launch campaigns across Google, Bing, LinkedIn, YouTube, Meta, and other platforms.
Optimization: Continuously refine campaigns through budget reallocation, bidding strategies, creative updates, and audience targeting.
Global ownership: Manage multi-country campaigns, balancing standardization and localization while ensuring compliance with data privacy regulations.
Experimentation: Run structured tests across keywords, creatives, landing pages, and audiences to improve efficiency and conversion.
Funnel strategy: Build and optimize campaigns across funnel stages to guide prospects effectively.
Collaboration: Partner with ABM, Brand, Campaign, and Partner Marketing teams to align paid strategy with overall objectives.
Performance management: Oversee global paid media investments, budget pacing, and campaign calendars.
Reporting: Analyze performance and deliver clear, actionable insights to stakeholders.
Data alignment: Work with Marketing Ops and Data teams to ensure accurate tracking and reporting.
What We Offer
Purpose-driven work: Help scale a product that empowers people worldwide to make better decisions with data.
Impact at scale: Own global paid media programs with real influence on growth and strategy.
Autonomy and ownership: Take full responsibility for your channels while collaborating with a highly skilled, international team.
Learning: Work in a data-driven environment with access to advanced tools, experimentation, and continuous learning.
Flexibility: Hybrid and remote work options with flexible hours to support work-life balance.
About Us
KNIME is a fast-growing international Enterprise Software company. At KNIME, we build innovative software to help individuals and organizations make sense of their data through an intuitive, visual approach to data analytics and through integrations to the most advanced data science and AI/ML techniques on the market. KNIME Software comprises two products: the free and open KNIME Analytics Platform which has an intuitive low-code, no-code interface that allows anyone from spreadsheet users to seasoned data scientists to analyze their data; and KNIME Business Hub, its commercial complement that allows for large-scale collaboration and dissemination of insights across an enterprise.
At the core, we are an open-source company, which requires KNIMErs often to challenge and rethink conventional commercial strategies and ensure that the user – whether free or commercial – is at the center of every decision being made. At KNIME, you’ll gain experience working with industry leaders in their field – KNIME is used by many Fortune 500 enterprise customers, across 60 countries.
Too much data, not enough insight?
We get it. At KNIME, we build software that helps people clean, combine, and understand their data: fast, efficiently, and without code.
And with our focus on Data Analytics & AI, we empower everyone to turn complex challenges into clear, actionable insights.
You can help make that happen.
We’re not just an open-source data analytics company, we’re a fast-growing, globally recognized pioneer at the intersection of data and AI. With users in every industry, an international team from 30 nationalities, and a thriving open community.
Join us as a Paid Media Specialist in Austin, TX* and help us drive scalable, data-driven growth through high-impact paid media strategies.
Who You Are
Performance-driven: You bring hands-on experience managing paid campaigns across platforms like Google, LinkedIn, and Meta, with a strong focus on measurable outcomes.
Analytical: You think beyond standard KPIs, using website behavior, conversion data, and attribution insights to guide decisions.
Detail-oriented: You manage budgets, targeting, and campaign structures with precision and care.
Experiment-driven: You continuously test creatives, audiences, and bidding strategies to improve performance.
Collaborative: You work closely with marketing, data, and operations teams to align paid media with broader campaign goals.
That's the job
Campaign execution: Plan, set up, and launch campaigns across Google, Bing, LinkedIn, YouTube, Meta, and other platforms.
Optimization: Continuously refine campaigns through budget reallocation, bidding strategies, creative updates, and audience targeting.
Global ownership: Manage multi-country campaigns, balancing standardization and localization while ensuring compliance with data privacy regulations.
Experimentation: Run structured tests across keywords, creatives, landing pages, and audiences to improve efficiency and conversion.
Funnel strategy: Build and optimize campaigns across funnel stages to guide prospects effectively.
Collaboration: Partner with ABM, Brand, Campaign, and Partner Marketing teams to align paid strategy with overall objectives.
Performance management: Oversee global paid media investments, budget pacing, and campaign calendars.
Reporting: Analyze performance and deliver clear, actionable insights to stakeholders.
Data alignment: Work with Marketing Ops and Data teams to ensure accurate tracking and reporting.
What We Offer
Purpose-driven work: Help scale a product that empowers people worldwide to make better decisions with data.
Impact at scale: Own global paid media programs with real influence on growth and strategy.
Autonomy and ownership: Take full responsibility for your channels while collaborating with a highly skilled, international team.
Learning: Work in a data-driven environment with access to advanced tools, experimentation, and continuous learning.
Flexibility: Hybrid and remote work options with flexible hours to support work-life balance.
About Us
KNIME is a fast-growing international Enterprise Software company. At KNIME, we build innovative software to help individuals and organizations make sense of their data through an intuitive, visual approach to data analytics and through integrations to the most advanced data science and AI/ML techniques on the market. KNIME Software comprises two products: the free and open KNIME Analytics Platform which has an intuitive low-code, no-code interface that allows anyone from spreadsheet users to seasoned data scientists to analyze their data; and KNIME Business Hub, its commercial complement that allows for large-scale collaboration and dissemination of insights across an enterprise.
At the core, we are an open-source company, which requires KNIMErs often to challenge and rethink conventional commercial strategies and ensure that the user – whether free or commercial – is at the center of every decision being made. At KNIME, you’ll gain experience working with industry leaders in their field – KNIME is used by many Fortune 500 enterprise customers, across 60 countries.
- Though we are happy to have applicants from further away, we’re not offering relocation benefits for this position.