What are the responsibilities and job description for the Regional Product Marketing Manager position at KLA?
To make electronics, you need chips, wafers, transistors, reticles, and... To make these, you must see, test and manufacture them at scale—faster and better than ever before. That's where KLA comes in. Whether you're early in your career or an experienced professional, you'll solve complex challenges, work alongside brilliant minds and help shape the future of technology.
Group/Division
The Semiconductor Products and Customers (Semi PC) business unit designs, builds and sells KLA’s product portfolio to help chip manufacturers meet high-quality standards for technologies like AI, data centers, automotive and electronic devices. Our inspection, metrology, and analytics systems detect and monitor defects across logic and memory chips, specialty semiconductors, wafers, reticles, advanced packaging, process equipment and materials. We also develop technologies for specialty processes, IC substrates, and PCB manufacturing, including etch and deposition, component inspection, and imaging and analytics. The SPTS division provides advanced wafer processing solutions—including etch, deposition and vapor-based technologies—designed for R&D through high-volume production. With a global presence and strong customer support network, SPTS helps manufacturers across industries improve performance, yield and cost-efficiency. It also offers comprehensive service and spare parts through a worldwide network of service centers and qualified local agents.
What You'll Do
In this role, you will play a key part in advancing business priorities by delivering high-impact work across your area of expertise.
Process mapping:
To identify the opportunity matrix in existing process flow at customer sites.
Qualifying an opportunity
Using a variety of information sources, learn about our competitors’ products in terms of specifications, pricing, development plans etc. Assist the Product Managers in maintaining a competitor database.
Tool performance & CIPs:
Review tool performance and determine if existing CIPs helps or new CIPs are needed.
Market research
Develop an understanding of regional market and trends using knowledge gained from customers, suppliers, analysts (including our own Market Analyst), conference papers, internet research, etc.
Product promotion
Attend trade shows and conferences. Contribute to technical papers & give presentations at the same. Identify new opportunities to promote the products and SPTS. Online promotion through webinars.
Knowledge
Minimum Qualifications
We provide advanced inspection tools, metrology systems, process solutions, and computational analytics that make electronics possible, tackling complex challenges. From electron and photon optics to machine learning and data analytics, we seek perfection at the most fundamental level of matter in the universe. If you want to make electronics that push industries forward and make the world a better place, join us.
Total Rewards
Base Pay Range: $144,800.00 - $246,200.00 Annually Primary Location: USA-ID-Boise-KLA
KLA’s total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits including but not limited to: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave.
Interns are eligible for some of the benefits listed. Our pay ranges are determined by role, level, and location. The range displayed reflects the pay for this position in the primary location identified in this posting. Actual pay depends on several factors, including state minimum pay wage rates, location, job-related skills, experience, and relevant education level or training. We are committed to complying with all applicable federal and state minimum wage requirements where applicable. If applicable, your recruiter can share more about the specific pay range for your preferred location during the hiring process.
Use of AI Statement
At KLA, our interviews seek to understand your individual skills, problem-solving approach and authentic thinking. To ensure a fair and consistent evaluation, the use of AI, recording tools or other technologies to generate, suggest or provide responses during interviews—whether virtual or in person—is not permitted unless explicitly approved in advance as part of a reasonable accommodation or invited by the interviewer. Use of these tools may interfere with our ability to evaluate your individual qualifications and affect your candidacy. KLA is committed to advancing innovation through responsible AI, and we value candidates who share this mindset.
Equal Opportunity Statement
KLA is proud to be an Equal Opportunity Employer. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at talent.acquisition@kla.com or at 1-408-352-2808 to request accommodation.
For additional information, view the US Know Your Rights poster on the U.S. Equal Employment Opportunity Commission website.
Group/Division
The Semiconductor Products and Customers (Semi PC) business unit designs, builds and sells KLA’s product portfolio to help chip manufacturers meet high-quality standards for technologies like AI, data centers, automotive and electronic devices. Our inspection, metrology, and analytics systems detect and monitor defects across logic and memory chips, specialty semiconductors, wafers, reticles, advanced packaging, process equipment and materials. We also develop technologies for specialty processes, IC substrates, and PCB manufacturing, including etch and deposition, component inspection, and imaging and analytics. The SPTS division provides advanced wafer processing solutions—including etch, deposition and vapor-based technologies—designed for R&D through high-volume production. With a global presence and strong customer support network, SPTS helps manufacturers across industries improve performance, yield and cost-efficiency. It also offers comprehensive service and spare parts through a worldwide network of service centers and qualified local agents.
What You'll Do
In this role, you will play a key part in advancing business priorities by delivering high-impact work across your area of expertise.
Process mapping:
To identify the opportunity matrix in existing process flow at customer sites.
Qualifying an opportunity
- Work with Product Managers at HQ to generate score card based on strategic value, TAM & commercial situation. Arrive at a consensus weather it should be pursued or not.
- Identify N 1 and N 2 process requirements
- Report back to product management.
- Work closely with Sales team
- Provide tool specs for contract managers & BU for quote generation
- Provide responses to questions from customer & sales team.
- Follow up further with Conference calls and on site visits
- Progress the opportunity through technical discussion & presentation.
- Be a single point of contact between field team and Factory
- Keep track of progress of evaluation
- Explain the progress made and highlight if any CIPs are needed
- All these should be backed up by data generated onsite
- Discuss the demo requirements in detail
- Co-work to complete the demo request form
- Review it with the customer and BU.
- Take part in live demo on a case-by-case basis
Using a variety of information sources, learn about our competitors’ products in terms of specifications, pricing, development plans etc. Assist the Product Managers in maintaining a competitor database.
Tool performance & CIPs:
Review tool performance and determine if existing CIPs helps or new CIPs are needed.
Market research
Develop an understanding of regional market and trends using knowledge gained from customers, suppliers, analysts (including our own Market Analyst), conference papers, internet research, etc.
Product promotion
Attend trade shows and conferences. Contribute to technical papers & give presentations at the same. Identify new opportunities to promote the products and SPTS. Online promotion through webinars.
Knowledge
- How are semiconductors manufactured?
- Processing of semiconductors (Etch, CVD, PVD, Litho, ECD
- Advanced Semiconductor device packaging.
- Economics (CoO) model used in wafer fabs
- Enthusiastic, Self-motivated, Pro-active with positive attitude.
- Pay attention to detail.
- Able to work under pressure and to tight deadlines.
- Able to build relationships and trust with customers.
- Able to work across multiple levels within the company & across regions.
- Excellent communication skills, both written and presentational.
- Open, co-operative, empathetic.
- Fluent in English and local language
Minimum Qualifications
- Minimum bachelor’s degree in engineering or applied science with 5 years of wafer fab experience
- Master’s or PhD with 3 years of fab experience
- Proven experience of wafer processing gained either at an equipment vendor or a wafer fab.
- Regional Product Manager experience with Semiconductor capital equipment OEMs will be an added advantage.
We provide advanced inspection tools, metrology systems, process solutions, and computational analytics that make electronics possible, tackling complex challenges. From electron and photon optics to machine learning and data analytics, we seek perfection at the most fundamental level of matter in the universe. If you want to make electronics that push industries forward and make the world a better place, join us.
Total Rewards
Base Pay Range: $144,800.00 - $246,200.00 Annually Primary Location: USA-ID-Boise-KLA
KLA’s total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits including but not limited to: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave.
Interns are eligible for some of the benefits listed. Our pay ranges are determined by role, level, and location. The range displayed reflects the pay for this position in the primary location identified in this posting. Actual pay depends on several factors, including state minimum pay wage rates, location, job-related skills, experience, and relevant education level or training. We are committed to complying with all applicable federal and state minimum wage requirements where applicable. If applicable, your recruiter can share more about the specific pay range for your preferred location during the hiring process.
Use of AI Statement
At KLA, our interviews seek to understand your individual skills, problem-solving approach and authentic thinking. To ensure a fair and consistent evaluation, the use of AI, recording tools or other technologies to generate, suggest or provide responses during interviews—whether virtual or in person—is not permitted unless explicitly approved in advance as part of a reasonable accommodation or invited by the interviewer. Use of these tools may interfere with our ability to evaluate your individual qualifications and affect your candidacy. KLA is committed to advancing innovation through responsible AI, and we value candidates who share this mindset.
Equal Opportunity Statement
KLA is proud to be an Equal Opportunity Employer. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at talent.acquisition@kla.com or at 1-408-352-2808 to request accommodation.
For additional information, view the US Know Your Rights poster on the U.S. Equal Employment Opportunity Commission website.
Salary : $144,800 - $246,200