What are the responsibilities and job description for the Equipment Sales position at Kingline Equipment Inc.?
Equipment Sales Representative
Kingline Equipment – Baker, Florida
Kingline Equipment is now accepting resumes for an experienced Equipment Sales Representative at our Baker, Florida location. We represent top-tier manufacturers and offer an excellent opportunity for motivated individuals to build a long-term sales career in the agriculture and construction equipment industry.
Position Overview
This role focuses on selling a wide range of commercial and consumer equipment, including:
Agricultural tractors
Construction equipment
Lawn and garden equipment
Implements and attachments
The ideal candidate is a self-starter with a positive, can-do attitude, strong people skills, and the ability to build lasting relationships both inside and outside the dealership.
Key Responsibilities
Maintain current product knowledge — features, benefits, and operation of all equipment sold
Independently manage the full sales process from lead to closing
- Conduct demos, trade shows, and customer events
- Coordinate customer education and equipment delivery
Respond to online leads and conduct timely follow-ups
Maintain accurate customer data within the dealership CRM system
Monitor competitive activity and market trends; provide feedback to management
Maintain the sales lot and indoor showroom — clean, well-stocked, and properly displayed
Provide positive customer service to all walk-in visitors
Follow defined sales processes and attend required training programs
Job Requirements
- Minimum 3 years of experience - Equipment Sales, Agriculture, or Construction preferred
Strong understanding of farm and construction equipment operations
Knowledge of social media platforms and handling online leads
Ability to use Microsoft Office and learn industry-specific software programs
Excellent communication and customer relationship skills
Ability to evaluate sales data and basic reports
Valid driver's license
High School Diploma or equivalent required
Physical & Work Requirements
Comfortable working indoors, outdoors, shop area, and warehouse
Ability to demonstrate equipment and components — bending, lifting, twisting as required
Able to stand for extended periods during demos, events, and expos
Able to sit and work at a computer
Willing to work flexible schedules, including extended hours during peak seasons
Job Details
- Location: Baker, FL
- Schedule: Typically 7:30 AM – 5:00 PM (flexible based on season)
- Experience Required: Minimum 3 years sales or equipment experience
- Education: High school or equivalent
Pay & Benefits:
- Base salary, commission and manufacturer's spiffs
- Paid Time Off (PTO)
- Paid holidays
- Health insurance and retirement benefits
- Ongoing training and career development
About Kingline Equipment Inc.:
Our Vision – Build a dynamic business by creating value for our customers, providing opportunities for our employees and benefiting the communities we serve. Kingline Equipment was founded in 2005 with the purchase of a small New Holland dealership on the outskirts of Pensacola Fl. Today, Kingline Equipment has grown to six locations in three states Florida, Alabama and Georgia. Our team continues to focus on organic and strategic growth, our growth plan creates synergies that will enhance productivity and efficiencies while also providing advancement opportunities for our employees. We are committed to be the best business partners to our customers, employees and manufacturers that we represent, while striving to be a positive impact in our communities we serve. Kingline represents New Holland, Bush Hog, Bad Boy, Hustler, Walker, Toro, Landoll, Brillion, Fecon, Manitou as well as many others. We serve a wide range of customers, including farmers,hobby farmers, professional contractors and homeowners.