What are the responsibilities and job description for the Marketing Automation Specialist position at Kforce Inc?
Responsibilities
Kforce has a client in Saint Louis, MO that is seeking a Marketing Automation Specialist responsible for implementing and optimizing our marketing automation systems, managing our technology stack, and ensuring our marketing operations run efficiently and effectively. Responsibilities:
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
By clicking “Apply Today” you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.
Kforce has a client in Saint Louis, MO that is seeking a Marketing Automation Specialist responsible for implementing and optimizing our marketing automation systems, managing our technology stack, and ensuring our marketing operations run efficiently and effectively. Responsibilities:
- Oversee marketing technology stack including vendor relationships, invoicing and project management
- Ensure seamless integration between marketing platforms and other business systems
- Drive adoption and best practices for marketing technology use across the Strategic Growth team Data Management and Analytics
- Monitor and report on marketing automation performance
- Optimize lead scoring and routing processes
- Maintain and update marketing KPI dashboards in HubSpot and Looker Studio
- Assist in data analytics and insights initiatives Process
- Optimize processes across marketing functions and implement improvements using ClickUp
- Develop and maintain documentation for marketing operations processes in ClickUp
- Empower the marketing team to adopt and utilize ClickUp efficiently and consistently Campaign Operations
- Oversee the operational aspects of multi-channel marketing campaigns
- Collaborate with market growth and content team members to develop automated nurture campaigns
- Ensure compliance with data privacy regulations in all marketing activities
- Bachelor's degree in Marketing, Business, Information Systems, or related field
- 5 years of experience in marketing operations or related fields
- Strong understanding of data analytics and marketing performance measurement
- Excellent project management and organizational skills
- Strong analytical and problem-solving skills
- Excellent communication and experience working on a remote or hybrid team
- Experience working with project management tools (e.g., ClickUp, Asana, Monday.com)
- Knowledge and experience with major marketing automation platforms (e.g., Marketo, HubSpot, Pardot)
- Proficiency in CRM systems (e.g., Salesforce, Microsoft Dynamics)
- Experience with business intelligence and visualization tools (e.g., Looker Studio, Power BI)
- Understanding of data privacy regulations (e.g., GDPR, CCPA)
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
By clicking “Apply Today” you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.
Salary : $35 - $44
