What are the responsibilities and job description for the Director of Sales and Marketing position at Kensington Senior Living, LLC?
Why Kensington Senior Living? Because Our Promise to love and care for your family as we do our own. These are not just words – but something all of us at Kensington Senior Living strive to deliver each day. We’re looking for a Director of Community Relations to join our newest community, The Kensington Bethesda.
Join us to discover your path, grow your purpose, and embrace the unexpected: deeper connections, greater opportunities, and a stronger sense of belonging.
Salary: Starting at $110,000, based on experience Commission Annual Bonus Potential
Experience: 5 years of Sales experience, senior living experience preferred.
Schedule: Full-Time, Monday-Friday, rotating weekends
Summary:
The Director of Sales & Marketing serves as the face of the community for prospective residents and families, leading the customer journey from first inquiry through move-in with warmth, professionalism, and confidence. This role is responsible for driving occupancy growth, delivering an exceptional family experience, and guiding prospective residents through one of life’s most important decisions with empathy, urgency, and service excellence. The ideal candidate is a relationship-driven sales professional who thrives in a hospitality and healthcare environment, understands consultative selling, and is energized by building trust with families while achieving strong occupancy results.
Duties and Responsibilities:
- Leads all sales activities within the community to achieve or exceed occupancy, move-in, and revenue goals.
- Builds meaningful relationships with prospective residents, families, referral sources, and professional partners through thoughtful follow-up and personalized service.
- Conducts discovery conversations, community tours, and presentations that effectively communicate
Salary : $110,000