What are the responsibilities and job description for the Senior Brand Designer (Web) position at Kake?
We’re looking for a Senior Brand Designer to lead a full refresh of our visual identity and website experience. This role sits at the intersection of brand, product, and marketing - shaping how our brand is expressed and experienced across the web. You’ll work closely with leadership to evolve our brand, modernize our web presence, and define and execute a cohesive, high-performing website.
What You Will Be Doing
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
What You Will Be Doing
- Lead a refresh of Kake's visual identity and overall brand expression
- Redesign our website experience (structure, layout, user flow)
- Translate brand into a scalable design system across web and product surfaces
- Design with a focus on clarity, usability, and conversion
- Collaborate with marketing to align design with content strategy and messaging
- Strong experience in brand, web, or product design
- Portfolio demonstrating:
- Website redesigns and high-performing landing pages
- Brand identity work or brand refreshes
- Ability to establish creative direction and evolve an existing brand, not just execute against predefined guidelines
- Strong understanding of:
- Typography, spacing, and visual systems
- UX flows and user journeys
- Conversion-focused design principles
- Experience at early-stage or scaling startups
- Design agency background
- Experience designing modern, interactive web experiences (motion a plus)
- Strong strategic thinking and ability to translate business positioning into compelling visual direction
- Experience working with AI, developer-focused, or technical brands is a plus
- Experience collaborating with content and marketing teams is a plus
- Contract: Short-term (estimated 2-4 months, depending on scope)
- Potential for extension based on needs
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.