What are the responsibilities and job description for the Executive Director, Government Relations Communications & Campaigns position at Kaiser Permanente?
Essential Responsibilities:
- Advocacy & Campaign Strategy
- Develop and lead integrated advocacy campaigns that advance Kaiser Permanentes legislative, regulatory, business, reputation, and stakeholder engagement priorities.
- Design campaign strategies that combine coalition activation, communications, digital engagement, events, grassroots and grasstops outreach, thought leadership, and earned media strategies.
- Partner with Government Relations leadership to identify strategic opportunities where advocacy, stakeholder engagement, and public affairs campaigns can help shape outcomes.
- Develop campaign frameworks, activation plans, messaging architectures, stakeholder strategies, and implementation roadmaps.
- Ensure campaigns align with enterprise priorities and are coordinated across national and market teams.
- Government Relations Communications
- Lead communications strategies that support Kaiser Permanentes government relations priorities at the federal, state, and local levels.
- Partner closely with Federal Government Relations, State Affairs, Policy & Regulatory Affairs, Community Affairs, and Market Public Affairs leaders to develop messaging, communications materials, stakeholder engagement strategies, and advocacy resources.
- Develop communications plans and supporting materials for legislative priorities, regulatory initiatives, policy campaigns, coalition activities, and stakeholder engagement efforts.
- Create messaging frameworks, briefing materials, talking points, presentations, fact sheets, advocacy toolkits, campaign assets, and executive materials that support government relations objectives.
- Ensure communications strategies are coordinated across enterprise and market government relations teams.
- Support engagement with elected officials, policymakers, trade associations, coalition partners, advocacy organizations, and other external stakeholders.
- Coalition Building & Stakeholder Engagement
- Develop and maintain relationships with key stakeholder organizations, trade associations, advocacy groups, employer organizations, community-based organizations, industry partners, and other influential constituencies.
- Build and activate coalitions that advance Kaiser Permanentes strategic, legislative, regulatory, and business priorities.
- Identify opportunities to leverage third-party validators and trusted voices to strengthen advocacy efforts and stakeholder engagement strategies.
- Partner with State Affairs, Federal Government Relations, Community Affairs, and Market Public Affairs leaders to coordinate stakeholder outreach and engagement.
- Strengthen Kaiser Permanentes visibility, influence, and credibility among key stakeholder audiences.
- Stakeholder & Political Intelligence
- Monitor and assess stakeholder, political, legislative, regulatory, advocacy, and industry trends that may impact Kaiser Permanentes priorities and operating environment.
- Develop stakeholder maps, influence strategies, and engagement plans that help leaders understand the broader ecosystem shaping outcomes.
- Provide strategic insights and recommendations to Government Relations leadership regarding emerging opportunities, risks, coalition dynamics, stakeholder sentiment, and external trends.
- Identify opportunities to proactively engage stakeholders before issues become legislative, regulatory, or reputational challenges.
- Digital Advocacy & Stakeholder Activation
- Partner with communications, advocacy, and digital teams to develop modern engagement strategies that leverage digital platforms, social media, stakeholder mobilization, grassroots activation, and emerging engagement channels.
- Build scalable approaches to stakeholder outreach, engagement, education, and activation.
- Develop digital tools, resources, and campaign assets that support advocacy and engagement objectives.
- Identify innovative approaches that increase participation, engagement, and influence among target audiences.
- Market Integration & Execution
- Partner with Market Public Affairs, State Affairs, Community Affairs, and Government Relations leaders to coordinate campaign execution and stakeholder engagement strategies across markets.
- Develop enterprise campaign frameworks and activation tools that can be adapted locally while maintaining strategic consistency.
- Ensure campaigns leverage both enterprise resources and local market relationships to maximize impact.
- Share best practices, lessons learned, and successful approaches across markets and functions.
- Campaign Measurement & Effectiveness
- Develop measurement frameworks that assess campaign performance, stakeholder engagement, coalition activation, narrative penetration, digital engagement, and influence outcomes.
- Establish reporting and dashboards that provide visibility into campaign effectiveness, stakeholder activity, engagement trends, and overall impact.
- Evaluate campaign results and recommend improvements to strengthen future efforts.
- Use data, insights, and stakeholder feedback to continuously improve campaign effectiveness and organizational influence.
- Strategic Counsel & Enterprise Partnership
- Serve as a strategic advisor to Government Relations leadership on advocacy, coalition strategy, campaign opportunities, stakeholder engagement, and external activation.
- Partner closely with State Affairs, Federal Government Relations, Policy & Regulatory Affairs, Community Affairs, External Communications, and business leaders to ensure coordinated engagement strategies.
- Support enterprise leaders in understanding stakeholder landscapes, coalition opportunities, and engagement approaches.
- Help ensure advocacy and stakeholder engagement efforts advance both policy objectives and broader organizational priorities.
- Team Leadership & Capability Building
- Lead and develop a high-performing advocacy and campaign team.
- Build enterprise capabilities, playbooks, tools, governance models, and best practices that strengthen Kaiser Permanentes advocacy and campaign effectiveness.
- Foster a culture of collaboration, innovation, accountability, and results.
- Develop scalable approaches that enable effective campaign execution across markets and enterprise functions.
Basic Qualifications: Experience
- Minimum ten (10) years of progressively responsible experience in advocacy, public affairs, government relations, political campaigns, issue campaigns, coalition management, stakeholder engagement, communications, or related disciplines.
- Bachelors degree required in communications, public affairs, political science, public policy, journalism, government, business, or a related field.
- N/A
- Experience developing and executing advocacy, issue, electoral, public affairs, grassroots, grasstops, or stakeholder engagement campaigns.
- Demonstrated success influencing legislative, regulatory, stakeholder, reputational, policy, or business outcomes.
- Experience building coalitions and engaging elected officials, policymakers, community leaders, trade associations, advocacy organizations, employers, and industry partners.
- Demonstrated ability to translate complex policy or business objectives into compelling campaigns and stakeholder engagement strategies.
- Experience leading teams, agencies, consultants, and cross-functional initiatives.
Experience working in a trade association, corporate public affairs organization, political campaign, government office, advocacy organization, healthcare organization, or other regulated industry preferred.
- Healthcare experience preferred but not required.
- Advanced degree preferred.
Primary Location: District of Columbia-Washington-Government Relations Offices
Regular Scheduled Hours: 40
Shift: Day
WorkingDays: Mon - Fri
Start Time: 08:00 am
End Time: 05:00 pm
Job Schedule: Full-time
Job Type: Standard
Employee Status: Regular
Job Level: Director/Senior Director
Job Category: External Affairs / Relations
Public Department Name: Po/Ho Corp - Gov Relations-Oakland - 0308
Travel: Yes, 25 % of the Time
Employee Group: NUE Executives|NUE|Non Union Employee
Posting Salary Low:: 247500
Posting Salary High:: 309375