What are the responsibilities and job description for the Digital Media Coordinator position at K2D Strategies?
K2D Strategies is a growing fundraising agency that holistically approaches direct response through a channel-agnostic lens. The Digital Media Coordinator supports our clients and team members by assisting in the execution and optimization of digital advertising campaigns.
Our company culture is focused on collaboration, empathy, curiosity, and trust, and our clients are changing the world in Washington, DC, and across the country through political discourse, social action, culture shift, and so much more.
At K2D, we respect and celebrate our differences and know that employees with varied life experiences, backgrounds and skills make us a stronger company and a great place to work. We aren't shy about saying our team is the best in the business, and we wonder if you might be the perfect new teammate!
Primary Responsibilities
Requirements
Required Knowledge, Skills, and Abilities
What We Offer
Our company culture is focused on collaboration, empathy, curiosity, and trust, and our clients are changing the world in Washington, DC, and across the country through political discourse, social action, culture shift, and so much more.
At K2D, we respect and celebrate our differences and know that employees with varied life experiences, backgrounds and skills make us a stronger company and a great place to work. We aren't shy about saying our team is the best in the business, and we wonder if you might be the perfect new teammate!
Primary Responsibilities
- Assist in the setup and management of digital advertising campaigns, including Google Paid and Grant Ads, social media advertising, and display advertising initiatives
- Support audience and keyword research to inform search campaign strategies
- Execute strategies for on-time and error-free digital campaigns in alignment with the Digital Media Strategist
- Monitor campaign performance and contribute to regular optimization efforts under the supervision of the Digital Media Strategist
- Track and report on web, ROI, and campaign metrics using platforms like Google Analytics (GA4), FundraiseUp, and EveryAction
- Collaborate with the team to ensure that landing pages and creative assets align with campaign goals
- Work with internal teams and external partners on tasks including list buys, budget tracking, audience targeting, and vendor/invoice management
- Participate in team meetings and contribute to brainstorming sessions
- Participate in client relationships through regular meetings, strategy discussions, calls, and ongoing communications. Assist with administrative tasks and project coordination including note taking, creative and copy trafficking, project schedule management, and proofreading.
- Participate in webinars and attend conferences/workshops to expand skills
- Share relevant findings with K2D staff at team meetings, staff meetings, etc
- Acquire and maintain technical certifications related to area of expertise
- Other duties as assigned
Requirements
Required Knowledge, Skills, and Abilities
- Team members who are most successful in this role typically have 1-2 years' relevant project management experience, including professional roles, internships, academic projects, or other relevant experiences where you managed timelines and deliverables
- Basic knowledge of digital advertising platforms, such as Google Ads and Meta Ads Manager is a plus
- Computer skills including fluency in MS Office Suite (especially Excel)
- Proven organizational, project management, data-driven decision-making, problem-solving skills, and attention to detail
- Ability to handle multiple projects across multiple clients
- Excellent customer/client service skills and the ability to work in a team environment
- Strong verbal and written communication skills and attention to detail
- Self-starter with experience excelling within a fast-paced environment
- Technically curious and unafraid to ask questions and try new things
- Background in digital marketing highly preferred
What We Offer
- Health and Wellness: employer-subsidized health, dental, and vision insurance in addition to employer paid short-term disability and life insurance
- Work-Life Balance: Flexible work hours, remote work environment (with access to our Arlington, VA offices for local employees), and generous time off
- Financial Wellness: competitive salary, 401(k) with company match
- Professional Development: ongoing training, career path development, and a dedicated budget for conferences and training seminars
- Additional Benefits: an opportunity to work with smart people in a supportive environment that celebrates individuality
- Compensation: our budget for this position starts at $45,000/year
Salary : $45,000