What are the responsibilities and job description for the Influencer Marketing Specialist position at JRD Systems?
As an Influencer and Creator Specialist at Kimberly-Clark, you’ll help bring creative and culturally relevant social campaigns to life with our iconic brands like Kotex, Thinx, Depend, and Poise. This position will work closely with our influencer and social team to support influencer and creator campaigns that connect with our consumers in authentic and engaging ways. From launching new products to amplifying purpose-driven initiatives, you’ll play a key role in shaping how our trusted brands show up for our consumer across social platforms via influencer and creator strategies.
This role offers flexible working hours between 8 AM and 5 PM and requires a weekly commitment of 20–25 hours depending on workload and team needs.
Responsibilities/Deliverables
• Review lists of influencers for potential partnerships and campaign plans.
• Evaluate influencer content prior to posting to ensure brand alignment.
• Support Influencer Managers across North American brands by assisting with end-to-end influencer campaigns including selections, briefs, concepts, and content approvals.
• Support KC TikTok Shop efforts by helping leading TikTok Shop affiliate campaigns
•Conduct influencer risk assessments and ensure process execution across brands.
• Collect and enter reporting and data into systems such as Sprout Social.
• Leverage data and insights to recommend talent and content themes/ideas.
• Utilize social listening tools to conduct audits, develop reports, and monitor campaigns.
• Understand paid media amplification and best practices for influencer content.
• Assist with the evolution of the NA influencer playbook and marketing function.
• Support analysis and measurement of influencer marketing effectiveness.
• Conduct competitive and cultural landscape research for strategic opportunities.
• Participate in influencer and creator education and training programs.
Qualifications
• Minimum of 2 years of experience in influencer marketing (beyond internship level).
• Bachelor’s degree in advertising, Marketing, or other degree with 2 years of experience.
• Experience with Instagram, TikTok, and YouTube platforms exclusively. TikTok Shop is required.
• Experience leading and managing TikTok Shop affiliate campaigns
• Familiarity with brand marketing and agency marketing environments. Prefer agency experience over brand marketing.
• CPG (Consumer Packaged Goods) experience preferred but not required.
Comments for Suppliers:
Influencer and Creator Specialist
Please provide city/state where candidate is located as well as any profile links at the top of the resume.
Please provide city/state where candidate is located as well asl any profile links at the top of the resume.