Specialist, Marketing and Communications

Summary:

The Marketing and Communications Specialist supports company Managers and Directors in project management and implementation of strategies and tactics for multiple clients. Areas of focus include important elements of communication and marketing programs such as community outreach, branding, marketing, media relations and digital engagement. Develops engaging and innovative content for advertising, videos, websites, fact sheets, presentations, newsletters, and other collateral materials.  

Location:

This is a hybrid position based in Carlsbad, California, requiring in-office presence (2 days per week).

Pay range:

Base salary of $59,000 to $70,000 bonus, benefits and perks | Visit JPW’s Careers Page for information details

Responsibilities:

• Provides account support in the areas of community relations, marketing, media outreach, digital advocacy and strategic communication services 
• Assists with client-related research, media coverage, social media tracking and public outreach/engagement tracking
• Researches, drafts and implements engaging social media campaigns and tracks success 
• Plans public meetings, open houses, workshops, events, news conferences and media briefings in alignment with account strategies 
• Collaborates with the graphics teams to develop and produce creative collateral materials, advertisements and websites 
• Coordinates clients’ review of materials, feedback and edits to materials as required 
• Attends and frequently facilitates external, and internal group meetings, one-on-one meetings and events 
• Updates client deliverable status through JPW project management software 
• Tracks and analyzes metrics; keeps internal and external teams up to date on the progress of campaigns 
• May assist with agendas and action items for client meetings 
• May manage day to day tasks for small accounts as needed
• Maintains an annual billable target of 1550 hours or more
• Other duties as assigned 

Knowledge, skills and abilities:

• Bachelor’s degree in communications, journalism, public relations, marketing or closely related field  
• 3 to 5 years of experience in marketing communication  
• Demonstrated understanding of content creation and marketing campaigns  
• Proficient in Microsoft Office products including Word, PowerPoint, and Excel  
• Working knowledge of website and email campaign platforms such as WordPress, Squarespace, Granicus, Constant Contact, and Mailchimp  
• Demonstrated knowledge of social media platforms 
• Understanding of government operations in areas such as trash and recycling disposal, water delivery and treatment, city public information dissemination, city-wide engineering and construction projects preferred
• Strong customer service, organizational and multi-tasking skills 

Working Conditions:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• The noise level in the work environment is usually moderate
• Sufficient clarity of speech and hearing or other communication capabilities, with or without reasonable accommodation, which permits the employee to communicate effectively on the telephone and in person
• Sufficient manual dexterity with or without reasonable accommodation, which permits the employee to frequently operate a personal computer (estimated 80%-100% of the typical workday) and other office equipment
• Sufficient personal mobility and physical reflexes, with or without reasonable accommodation, which permits the employee to work in an office setting and at a computer workstation for an extended period of time
• Ability to sit and stand, with or without reasonable accommodation
• Ability to lift up to 15 lbs. with or without reasonable accommodation

JPW is an equal-opportunity employer that values diversity and inclusion as essential to strong teams and better outcomes. We approach this work thoughtfully and with purpose. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status or military service.