Demo

Senior Associate, Go-to-Market Strategy – Product Marketing & Sales Enablement

JPMorganChase
York, NY Full Time
POSTED ON 4/6/2026
AVAILABLE BEFORE 5/22/2026
Job Description

Are you eager to gain hands-on experience in how JPMorgan Chase’s products and solutions drive our clients’ success? If so, you've found the right team!

As a key member of the Embedded Finance Strategy team within J.P. Morgan Payments, you will help shape & execute the go-to-market strategy collaborating across product, sales, and marketing to deliver business outcomes. This role requires a strategic thinker with strong analytical capabilities and a commercial mindset.

You will bridge the gap between complex, products and the market by creating positioning, messaging, and sales tools that resonate. You’ll combine product-level understanding with marketing strategy to drive product adoption and enable sales teams.

You will be part of one of the most innovative areas of the bank, with direct access to client feedback, the opportunity to rapidly expand your expertise in payments, technology, and go-to-market ("GTM") strategy.

Job Responsibilities

  • Develop and execute GTM strategies for Embedded Finance products, identifying high-potential client segments, building business cases, and influencing product roadmaps.
  • Research and analyze market trends, competitor strategies, and client insights to inform product enhancements and commercial strategy.
  • Drive the messaging and positioning for new feature launches translating complex concepts into commercially impactful stories for diverse audiences.
  • Deliver executive-level presentations, using data to frame challenges, opportunities, and actionable recommendations for senior stakeholders.
  • Champion a culture or learning , ownership mindset, and collaboration.

Required Qualifications, Capabilities And Skills

  • 2 years of experience or equivalent expertise in Product Marketing and/or GTM Strategy, for innovative software products
  • Past experience at a FinTech / SaaS / Technology company
  • Ability to communicate data-driven insights effectively to both technical and non-technical stakeholders.
  • Strong organizational skills with attention to detail.
  • Thrives in a fast-paced environment; adapts quickly, works collaboratively, takes initiative, and manages multiple priorities.
  • Proficient in Microsoft Word, Excel, and PowerPoint

About Us

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

About The Team

J.P. Morgan’s Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.

Salary : $91,200 - $140,000

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