What are the responsibilities and job description for the Creative & Marketing Strategy Associate position at JPMorganChase?
Job Description
Help amplify how Business Banking shows up for small businesses through campaigns, storytelling, and experiences that drive measurable growth. Join the Brand Amplification team to turn insights into creative that is on brand and performance-driven.
As an Associate, Creative & Marketing Strategy in the Brand Amplification team, you will support creative and marketing strategy for Business Banking’s largest paid and owned channel campaigns. You will also help shape the creative strategy and vision for Business Banking events and experiences by translating business objectives and insights into clear creative briefs. You will collaborate with cross-functional partners (brand, insights, PR/communications, events, product, legal/compliance, and agencies) to ensure work is data-informed, on brand, risk-aware, and measurable. You will contribute to storytelling frameworks, team processes, and performance reporting to drive continuous improvement across channels.
Job Responsibilities
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About The Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
Our business bankers work in the Consumer Bank to provide financial solutions to small business owners across the U.S. Customers turn to us for financing and advice as they start, run and grow their businesses. We partner with clients throughout the process, investing in our communities and people for the long-term.
Help amplify how Business Banking shows up for small businesses through campaigns, storytelling, and experiences that drive measurable growth. Join the Brand Amplification team to turn insights into creative that is on brand and performance-driven.
As an Associate, Creative & Marketing Strategy in the Brand Amplification team, you will support creative and marketing strategy for Business Banking’s largest paid and owned channel campaigns. You will also help shape the creative strategy and vision for Business Banking events and experiences by translating business objectives and insights into clear creative briefs. You will collaborate with cross-functional partners (brand, insights, PR/communications, events, product, legal/compliance, and agencies) to ensure work is data-informed, on brand, risk-aware, and measurable. You will contribute to storytelling frameworks, team processes, and performance reporting to drive continuous improvement across channels.
Job Responsibilities
- Partner with Brand Amplification leadership to understand objectives, target audiences, and KPIs and support insight-led creative and marketing strategies across campaigns, initiatives, and experiences.
- Draft and refine creative briefs that define the audience, key messages, deliverables, channel considerations, timelines, and success metrics.
- Collaborate with channel, media, product, analytics, research, PR/communications, and event partners to support cohesive campaign development across paid, owned, and earned channels (digital, social, email, content, video, experiential).
- Review creative concepts, copy, design, and experience elements against strategy, brand standards, and approval requirements; provide clear, constructive feedback to improve quality and effectiveness.
- Manage day-to-day workflows (timelines, status updates, stakeholder reviews, routing/approvals, and agency coordination) to keep deliverables on track and escalate risks early.
- Monitor campaign performance with analytics partners and synthesize results into insights and recommendations to optimize in-flight work and inform future planning.
- Support the evolution of Business Banking positioning, narrative frameworks, and campaign storytelling to ensure consistent brand expression aligned to JPMorganChase standards.
- Contribute to playbooks, templates, and best practices that improve briefing, creative review, channel integration, and measurement.
- 2 years of experience in marketing strategy, brand, advertising, communications, or integrated marketing in a cross-functional environment.
- Ability to translate business objectives and customer insights into clear, actionable creative briefs and messaging direction.
- Strong written and verbal communication skills, including synthesizing inputs into a concise point of view and influencing partners.
- Experience collaborating with creative teams and/or agencies, including providing feedback that improves work quality while maintaining strong relationships.
- Comfort using performance metrics and insights to inform decisions, identify learnings, and support optimization.
- Strong project management and organizational skills, with the ability to manage multiple workstreams, stakeholders, and deadlines.
- Attention to detail and quality, with an understanding of controls, approvals, and governance in a regulated environment.
- Experience in financial services, B2B, or small business marketing, with interest in small business and community-focused storytelling.
- Familiarity with events/experiential marketing or integrated campaigns that include experiential components.
- Experience working in a large, matrixed organization with complex stakeholder management.
- Familiarity with brand guidelines/governance and partnering with legal/compliance and corporate communications/PR.
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About The Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
Our business bankers work in the Consumer Bank to provide financial solutions to small business owners across the U.S. Customers turn to us for financing and advice as they start, run and grow their businesses. We partner with clients throughout the process, investing in our communities and people for the long-term.