Performance Marketing Specialist

About Jordan Craig

Jordan Craig is a cutting-edge streetwear brand known for its bold designs and trendsetting styles. We’re passionate about fashion and committed to pushing the boundaries of streetwear. As we continue to grow our digital footprint, we're looking for a Performance Marketing Specialist who can scale results across Google, Microsoft, and Amazon Ads through smart strategy, constant testing, and deep e-commerce expertise.

What You’ll Do:

In this role, you’ll manage and optimize ad campaigns across key performance channels. You’ll work closely with our creative and merchandising teams, leveraging data and real-time results to drive growth and improve ROI.

Google Ads:

• Run and optimize Google Search Ads
• Manage Google Shopping campaigns
• Launch and refine Google Performance Max (P-Max) Ads
• Oversee Google Display and YouTube/Demand Gen campaigns
• Work withData Feeds to ensure accurate, dynamic, and optimized product listings

Microsoft Ads:

• Run Microsoft Search Ads across Bing and DuckDuckGo
• Launch Microsoft Shopping and P-Max campaigns

Amazon Advertising:

• Set up and manage Amazon Sponsored Product Ads
• Launch and optimize Sponsored Brands and Sponsored Brands Video
• Run Amazon Sponsored Display campaigns
• Regularly adjust and maintain Amazon storefronts and product listings to support paid strategy

Creative Optimization:

• Edit and optimize short-form videos for YouTube and ad use
• Constantly test different messaging, creative angles, and campaign strategies
• Analyze performance data and report on campaign results, making adjustments in real-time

What We’re Looking For:

• Must have direct e-commerce advertising experience
• Proven track record managing $50k–$150k/month Google Ads programs
• Experience running Microsoft Ads across Bing and DuckDuckGo
• Hands-on experience launching and scaling Amazon Ad campaigns
• Experience with Amazon Seller Central and feed automation tools
• Strong analytical skills with a data-driven mindset
• Ability to manage Google Data Feeds and troubleshoot product feed issues
• Comfortable editing video content for performance channels
• Highly organized, self-motivated, and detail-oriented

Bonus Points:

• Background in fashion, apparel, or streetwear
• Familiarity with A/B testing platforms and performance attribution tools

Location Requirement:

• Candidates must be based in New York or New Jersey. While this role is primarily remote, occasional in-person meetings and content shoots may be required.

Salary:

$50,000 - $60,000 per year