Franchise Sales and Development Manager

Job  Summary

The Franchise Sales and Development Manager is responsible for driving the strategic growth of the brand through the recruitment, onboarding, and support of qualified franchise partners. This role combines franchise sales expertise with operational insight to ensure sustainable expansion, brand consistency, and franchisee success, particularly within the fast-paced Quick Service Restaurant (QSR) industry.

ESSENTIAL FUNCTIONS

SPECIFIC KEY RESULT AREA (KRA):

1. Franchise Sales & Recruitment

• Develop and execute strategic franchise sales plans to achieve aggressive growth targets.
• Identify, qualify, and engage prospective franchisees through lead generation, networking, digital campaigns, and broker partnerships.
• Present the brand’s value proposition and operational expectations to potential franchisees.
• Guide candidates through the full franchise discovery process, including application, due diligence, and contract execution.
• Collaborate with legal teams to ensure franchise agreements comply with regulatory and brand standards.

2. Franchise Development & Support

• Coordinate support for franchisees with site selection, site approval, and store build-out processes.
• Coordinate onboarding, training, and pre-opening support in collaboration with concerned departments.
• Promote multi-unit ownership and assist high-performing franchisees in scaling their operations.

3. Strategic Planning & Reporting

• Maintain accurate records of franchise sales pipelines, territory development, and performance metrics using Customer Relationship Management (CRM) tools.
• Prepare and present regular reports on franchise growth, revenue impact, and strategic opportunities to Franchising Department head.
• Stay informed on industry trends, competitive activity, and consumer behavior to inform strategic decisions.

Job Specifications

Education:

• Bachelor’s degree in business, Marketing, Hospitality, or a related field, MBA preferred.

Experience:

• At least 5 years of experience in franchise sales and development, preferably within the QSR or food service industry.
• Proven track record experience in franchise recruitment and territory development.
• Proficient in Customer Relationship Management (CRM) platforms and Microsoft Office Suite, or any equivalent combination of education and experience from which comparable knowledge, skills, and abilities have been achieved.

Competencies and Capabilities

• Strategic sales and market planning
• Franchise relationship and stakeholder management
• Operational and financial acumen
• Brand stewardship and compliance
• Adaptability and problem-solving
• Strong understanding of franchise models, legal frameworks, and operational best practices.

Leadership Brand (Inspire Joy) Dimensions

• Driving Superior Performance
• Win through People
• Learning from different views
• Make a Difference
• Establish Trust

Behavioral Attributes (live the core values of the organization):

• Customer Focus
• Speed with Excellence
• Humility to listen and learn
• Spirit of Family and Fun
• Integrity