What are the responsibilities and job description for the Digital Retail Marketing Assistant position at Joe Lunghamer Chevrolet Inc?
Job Summary:
Joe Lunghamer Chevrolet Inc. is seeking a Digital Retail Marketing Assistant to join our team in Waterford Twp, Michigan. This is a full-time position in the Auto industry and requires an individual who is highly motivated, organized, and has a passion for digital marketing. As the Digital Retail Marketing Assistant, you will play a key role in supporting our online marketing efforts to help increase dealership sales and enhance our online presence.
Compensation & Benefits:
- Competitive salary
- Medical, dental, and vision insurance
- 401(k) with company match
- Paid time off and holidays
- Employee discounts on vehicle purchases and service
- Career growth opportunities within a reputable company
Responsibilities:
- Assist in the development and implementation of digital marketing campaigns to drive online traffic, leads, and eventual sales
- Create engaging and relevant content for our dealership's social media channels, website, and email marketing
- Monitor and analyze website and social media analytics to track performance and make recommendations for improvements
- Collaborate with the sales and service team to promote specials and events through digital channels
- Coordinate and execute online advertising campaigns, including social media ads, Google AdWords, and display ads
- Manage dealership's online reputation by responding to customer reviews and addressing any concerns
- Assist in the management and maintenance of the dealership's website, ensuring all information is up to date and accurate
- Stay current on digital marketing trends, best practices, and industry developments to keep the dealership at the forefront of digital retail marketing
Requirements:
- Bachelor's degree preferred in marketing, communications, or a related field
- 3-5 years of experience in digital marketing, preferably in the automotive industry
- Excellent written and verbal communication skills
- Knowledge and experience with social media platforms, Google Analytics, and email marketing tools
- Strong attention to detail and ability to multitask in a fast-paced environment
- Proven ability to think creatively and come up with innovative ideas for digital marketing campaigns
- Experience with website maintenance and content management systems
- Ability to work independently and as part of a team
- Passion for the automotive industry and digital marketing
EEOC Statement:
Joe Lunghamer Chevrolet Inc. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.