Demo

Senior Content Strategist

Jobot
Richmond, VA Full Time
POSTED ON 8/2/2026
AVAILABLE BEFORE 9/8/2026
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Job details:
Manager, Website & Digital Experience Own the Strategy Behind a High-Impact Digital Platform

This Jobot Job is hosted by: Melissa Thavenius
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and sending us your resume.
Salary: $100,000 - $130,000 per year


A bit about us:

We are partnering with a nationally recognized nonprofit organization that serves as a trusted resource for businesses, consumers, industry professionals, and policymakers. Through research, education, strategic partnerships, and technology initiatives, the organization helps drive innovation, improve industry standards, and support the adoption of forward-thinking solutions across the United States. Its mission-driven work influences a broad range of stakeholders and has a meaningful impact on the industries and communities it serves.


Why join us?

Fully remote opportunity (EST/CST preferred)
Own the content strategy for a large, enterprise-level digital ecosystem.
Shape how thousands of users discover, consume, and act on industry-leading educational resources.
Partner with marketing, subject matter experts, digital teams, and leadership to influence strategic initiatives across the organization.
Lead content governance, user experience, and information architecture—not just website maintenance.
Work in a collaborative, entrepreneurial environment where initiative, ownership, and innovative thinking are valued
Comprehensive benefits package including medical, dental, vision, 401(k), generous PTO, and paid holidays


Job Details

This is not a traditional website management or digital marketing role. We're looking for someone who thinks strategically about content—someone who can identify what information our audiences need, how it should be organized, and how content can drive meaningful business outcomes.

In this role, you'll develop and execute a comprehensive content strategy that aligns business objectives with the needs of diverse audiences. You'll evaluate existing content, identify gaps, design intuitive content structures, and create user-centered digital experiences that educate, engage, and inspire action.

You'll collaborate across marketing, communications, UX, and subject matter experts to ensure content supports organizational priorities, paid media initiatives, and long-term digital growth.

Responsibilities

Develop and execute an enterprise-wide content strategy aligned with organizational objectives.
Conduct content audits and identify opportunities to improve, consolidate, create, or retire content.
Map audience journeys and align content to each stage of the user experience.
Design and maintain intuitive information architecture, navigation, and content organization.
Establish and maintain content governance standards, workflows, and editorial best practices.
Partner with marketing to ensure paid media campaigns, landing pages, and website content work together seamlessly.
Monitor content performance using analytics and user insights to optimize engagement and conversion.
Collaborate with subject matter experts to translate complex information into clear, user-focused content.
Lead ongoing improvements to content quality, accessibility, and digital experience across the website ecosystem.

Qualifications

Experience leading enterprise content strategy for large websites or digital ecosystems.
Demonstrated success conducting content audits, gap analyses, and content lifecycle management.
Strong understanding of information architecture, UX principles, and audience journey mapping.
Experience establishing or managing content governance frameworks and editorial standards.
Ability to translate business goals into content strategies that drive measurable outcomes.
Experience working with CMS platforms such as Drupal, Optimizely, Sitecore, Adobe Experience Manager, Contentful, or similar.
Strong analytical mindset with experience using data to measure and optimize content effectiveness.
Excellent communication and stakeholder management skills.

Interested in hearing more? Easy Apply now by clicking the "Easy Apply" button.

Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, or local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. It is Jobot’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.

Sometimes Jobot is required to perform background checks with your authorization. Jobot will consider qualified candidates with criminal histories in a manner consistent with any applicable federal, state, or local law regarding criminal backgrounds, including but not limited to the Los Angeles Fair Chance Initiative for Hiring and the San Francisco Fair Chance Ordinance.

Information collected and processed as part of your Jobot candidate profile, and any job applications, resumes, or other information you choose to submit is subject to Jobot's Privacy Policy, as well as the Jobot California Worker Privacy Notice and Jobot Notice Regarding Automated Employment Decision Tools which are available at jobot.com/legal.

By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from Jobot, and/or its agents and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy here: jobot.com/privacy-policy


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Salary : $100,000 - $130,000

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